aakriti rani

An apparel Designer with over 6 years of experience in multi-product category of western womenswear and kidswear(girls)

My essential responsibilities were:

*Research orientation(methodical analysis from internet, fashion forecasting website WGSN, vogue runways and other sources)and keeping up to date with emerging as well as general trends related to fabrics, colors, shapes, style elements and overall construction of garment.

*Creating Techpacks with Illustrator CADs/ hand sketches along with measurements, fabric and trim details.

*Contributing in print development by working closely with graphic design team on seasonal basis as per brand moodboard.

* Working in collabration with fabric sourcing team to select fabrics, trims and fastenings for design developments.

*Conducting fit sessions with tech teams to improvise the fit and look of the garment.

*Keeping a proper follow-up on designs for approval at each stage of development(fabric, print and construction).

*Visual representations by developing the idea of brand and referring to guidelines.

*Creating tags, labels and other accessories for garments.

*Designing for brands: Fabindia, Free People, Urban Outfitters, Zara Girls, Angel & Rocket, Ross, Suburbia, Superdry, Principles Smart, Maine, Mantaray, Holiday Shop, Tk Maxx, Debenhams Nightwear, Red Herring & Joules.

*Product development and Sampling for brands: Free people, Love Sam, Anthropologie, Alphamoment, Oasis & Let me be.