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ajeet shilpkar

ajeet shilpkar

Corporate Alliance Manager
Lucknow, Lucknow

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About ajeet shilpkar:

 Responsible for  Driving  Business  Growth Within a  Company. They 
Develop  a   Network  of   contacts  to    Attract  new  clients,  Research  new 
market Opportunities and Oversee  Growth projects,  making Sales
Projections and  Forecasting  revenue, in  line with  Projected  income.

Experience

As a Corporate Alliances Manager in insurance sales, my role involves building and maintaining strategic partnerships and collaborations with other businesses and organizations to drive sales and growth for your insurance company. Your primary responsibilities include:

Partnership Development: Identify potential partner companies ( Banks) that align with your insurance company's goals and target market. These could include companies in industries such as finance, healthcare, technology, and more.

Negotiations: Initiate discussions with potential partners to establish mutually beneficial agreements. These agreements might involve cross-promotions, co-branded marketing campaigns, or exclusive offers for each other's customers.

Relationship Building: Cultivate strong relationships with partner companies, understanding their needs and aligning them with your insurance products and services.

Product Integration: Collaborate with cross-functional teams within your company to ensure seamless integration of insurance offerings with partner products or services. This might involve creating specialized insurance packages tailored to partner customers.

Marketing and Promotions: Develop joint marketing strategies and promotional activities to create awareness and drive customer engagement. This could include online campaigns, events, webinars, and more.

Sales Enablement: Provide training and resources to both your internal sales team and the partner's sales representatives, helping them effectively communicate the value of the insurance products to potential customers.

Data Analysis: Monitor the performance of alliances and partnerships, analysing sales metrics and customer feedback. Use this data to refine strategies and optimize results.

Problem Solving: Address any issues or challenges that arise within partnerships, ensuring smooth communication and resolution.

Innovation: Stay informed about industry trends, emerging technologies, and customer needs to propose innovative partnership opportunities that can drive growth.

Reporting: Present regular reports to senior management outlining the status and impact of alliances on sales and business objectives.

MY role requires a mix of relationship-building skills, business acumen, strategic thinking, and an understanding of insurance products and market dynamics. By effectively leveraging partnerships, you contribute to expanding the customer base and increasing revenue for your insurance company.

Education

MBA in marketing and sales !

An MBA (Master of Business Administration) in Marketing and Sales is a graduate-level degree program that focuses on developing advanced knowledge and skills in the fields of marketing and sales. This comprehensive education equips individuals with the expertise required to excel in roles that involve creating, implementing, and managing marketing strategies, as well as driving sales growth within a business environment. Here's a summary of what an MBA in Marketing and Sales entails:

Core Business Foundation: The program typically begins with core business courses that provide a solid foundation in areas such as finance, operations, management, and leadership. This foundation ensures a well-rounded understanding of business principles and their interplay with marketing and sales functions.

Advanced Marketing Concepts: As part of the program, students delve into advanced marketing concepts, including consumer behavior, market research, branding, product development, pricing strategies, and integrated marketing communications. They learn how to analyze market trends and develop effective marketing campaigns.

Sales Management: Students gain insights into sales management strategies, sales force structure, training, compensation, and performance measurement. They learn how to lead and motivate sales teams, manage customer relationships, and optimize the sales process.

Digital Marketing: With the increasing importance of digital platforms, students explore digital marketing strategies, social media marketing, content marketing, search engine optimization (SEO), and online advertising. They learn how to leverage digital tools to reach and engage target audiences.

Customer Relationship Management (CRM): The program often covers CRM systems and strategies for building and maintaining strong customer relationships. Students learn how to use data-driven insights to enhance customer experiences and loyalty.

Marketing Analytics: Students are introduced to data analysis techniques for measuring marketing effectiveness, evaluating campaign performance, and making informed decisions based on data-driven insights.

Global Marketing: As businesses operate in a globalized world, the program may include modules on international marketing, cultural considerations, and strategies for entering and competing in international markets.

Strategic Marketing Planning: Students learn how to develop comprehensive marketing plans aligned with overall business objectives. This involves understanding market dynamics, setting goals, and creating actionable strategies.

Sales Negotiation and Communication: Effective communication and negotiation skills are crucial in both marketing and sales. Students acquire techniques for persuasive communication, relationship building, and successful negotiation.

Case Studies and Projects: Many MBA programs incorporate real-world case studies and projects that allow students to apply their knowledge to practical scenarios, enhancing their problem-solving and decision-making skills.

Networking Opportunities: MBA programs often provide networking opportunities with industry professionals, alumni, and guest speakers, helping students build valuable connections within the marketing and sales sectors.

An MBA in Marketing and Sales equips graduates with a strong skill set to lead marketing and sales initiatives, drive revenue growth, and contribute to a company's overall success in competitive markets. It's an ideal choice for individuals aspiring to leadership roles in marketing, sales management, business development, and related areas.

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