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Akanksha Bhalla

Akanksha Bhalla

Branded Content Producer
Mumbai, Maharashtra

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About Akanksha Bhalla:

With an experience of over 10 years in the world of creating interesting content for various brands and across mediums, I enjoy my job. Currently running my own firm in the name of Maatii Productions, I am always open to experiencing newer challenges and roles and giving my expertise in places where it may prove as an asset. I am open to newer opportunities and roles as part time or full time employee. 

Experience

MAATII PRODUCTIONS

At Maatii I handle creative solutions for brands across mediums and platforms. From conceptualizing to selling to execution of the brand is all done here.

 

ESSEL VISION PRODUCTIONS LIMITED (EVPL)

I have worked for a relatively new vertical called Brand Alliance, which catered to customizing creative solutions across mediums, platforms or network.  I functioned as the Creative and Executive producer and handled multiple portfolios along with a team. I lead the execution team and supervised multiple projects at every stage.

 

ZEE ENTERTAINMENT ENTERPRISE LIMITED

My earlier stint at Zee Entertainment Enterprise Limited was that of an Associate Producer with the Network Content Engine Team. Our primary role was to short list content for the 3 main channels of the network - Zee Tv, Zindagi and &Tv.  My job was to identify that next BIG SHOW for the network.

 

NDTV GOODTIMES

To conceptualizing, pre production, being on shoots and supervising the post production of various shows are my key areas of work

 

Worked on various magazine format shows, to reality shows and doing shoot and air. Other than planning the shoot, I also looked after the production on shoot with an added responsibility of being the on location director and producer. Along with delivering the project on time, a 360 degree approach towards the promotion of the project was also planned by me, ranging from on air show promos to creating a buzz on social media.

 

With more than six years of experience and handling all budget show, I have the skills that are required for pre-production, production and post production. From creative solutions to execution, writing scripts to producing shows, to directing, supervising the post and making promos to promote the show, I have constantly improved and hope to excel even more in the future.

Education

Symbiosis Institute of Media and Communication, Pune 

Masters in Audio-Visual Production - 2011 - 2013 

SIES College of Arts, Science and Commerce, Nerul, Navi Mumbai 

Bachelors of Mass Media, Advertising 

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