Anshul Goyal

I'm an XR Engineer and AR/VR Specialist with over 8 years of hands-on experience designing and developing immersive experiences across gaming, education, marketing, and retail. My work spans a wide range of platforms—from Oculus Quest and HoloLens to WebXR and mobile—and I specialize in real-time rendering, cross-platform deployment, and creating intuitive, high-performance applications using Unity, Unreal Engine, and 8thWall.

I've led projects that range from multiplayer metaverse museums and gamified F&B campaigns to educational AR books and NFT-powered virtual experiences. At Cryenx Labs, I currently oversee the development of next-gen XR products, including AR games, WebXR tools, and interactive digital content for diverse industries.

In a previous role, I built an on-the-fly AR engine for Letscooee, created e-commerce virtual try-ons, and launched WebAR games with gesture and face tracking. Earlier, I founded CardView—an AR startup that earned global recognition and a pitch at Silicon Valley through AngelHack’s Hackcelerator program.

I thrive at the intersection of creativity, technology, and storytelling—where code meets experience. Whether it's a gamified wine bottle or an NFT in a virtual museum, I aim to craft engaging, meaningful XR interactions that bridge the physical and digital worlds.

I hold a Bachelor of Technology in Computer Engineering from Rajasthan Technical University (2014–2018). During my studies, I built a strong foundation in software development, which later