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ANUJ SAXENA

ANUJ SAXENA

Regional Sales Manager

Agriculture

Lucknow, Lucknow

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About ANUJ SAXENA:

Results-driven sales and marketing professional with over 15 years of experience in the seed industry, specializing in channel sales, market expansion, and revenue growth across major agricultural markets in Uttar Pradesh, Haryana, Rajasthan, Uttarakhand, and Chhattisgarh. Proven expertise in launching and promoting high-yielding hybrids of maize, paddy, pearl millet, wheat, and SSG, achieving exceptional sales milestones — including scaling revenue from 0 to ₹11 Cr and introducing multiple products successfully in new markets. Skilled in dealer and distributor network development, team leadership, market strategy execution, and product positioning. Committed to delivering consistent sales growth and driving organizational success through strategic planning and strong market presence.

Experience

Over 15 years of progressive experience in the seed industry, leading sales, marketing, and business development operations across multiple regions. Currently serving as Regional Sales Manager at My Seeds Pvt. Ltd., managing the entire Uttar Pradesh market, driving product sales in maize, paddy, and pearl millet, and leading a team of Territory Sales Managers and field staff.

Previously worked with Vijasu Ecotec Pvt. Ltd. as Regional Sales Manager for Uttar Pradesh and Rajasthan, where you successfully launched new products, established a strong distribution network, and achieved over ₹1 Cr in sales within the first year.

At Nutranta Seeds Pvt. Ltd., spearheaded business expansion in Uttar Pradesh and Uttarakhand, growing revenue from ₹0 to ₹11 Cr in three years and significantly increasing market share.

Earlier roles include Area Sales Manager at Hytech Seeds and Territory Sales Manager at Advanta (UPL Group), where you strengthened dealer networks, enhanced product penetration, and consistently exceeded sales targets.

Education

Master of Agriculture (Agronomy) – Doon College of Agriculture, Science & Technology, Dehradun (2009)

Bachelor of Science (Biotechnology) – Jiwaji University, Gwalior (2007)

PG Diploma in Marketing Management – Annamalai University, Madras (2010)

Diploma in Computer Applications

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