Kaustubh Choudhari

SEO & SEM are favorite skills in digital marketing. I have completed my digital marketing certification from lip india and have knowledge of various disciplines of seo, i keep myself updated in seo by reading from websites like seo land, search engine journal and watch various youtube videos about seo.

I have also handed two projects-

1- SEO project which was my own website on students domain of lips india and my website was also ranking on various keywords.

2- SEM Project- I have handled one google ad campaign for lips india as a student project.

Skills -

1. Keyword Research - Long tail,Short tail keywords , Keywords with intent.

2. ON Page SEO - image , url , meta tags, meta description optimization.

3.Off Page SEO - have knowledge of DA, PA score, link building and type of link building , what is relevant in link building activity.

4. Technical SEO - have knowledge of Schema markup, page / website specific schema, robots.txt

5. Link Building - have idea about link juice transfer , Do follow/ No Follow Link , and various link building techniques, importance of DA score and PA score how to increase DA and PA score

6.Social Media Marketing

7.Various SEO Tools

8. SEM- Google Ads

9. Word press

10. Web Traffic Analysis

11. Use of AI Tools In SEO

Tools i have used-

1. Google Keyword Planner

2. Google Search Console

3.Google Analytics

4. Google Tag Manager

5.Google Ads

6. Various SEO Tools

7. AI Tools

• SEO project ( Students Project On Sub Domain Of Lipsindia )
• SEM Project ( Google Search Campaign For Lipsindia )

• BE- Mechanical 
• Digital Marketing certificate - Lips India 
• SEO Certificate - Hubspot Academy 
• Google Ads Search Certification 
• Fundametals Of Digital Marketing - Google Certification 
• Google Ads Display Certification