Konark Rawat

Results-oriented Sales & Marketing Specialist proficient in B2B sales and liaising marketing campaigns for diverse projects. Establishes clear standards and enforces protocols for consistent, high-quality results. Known for innovative campaigns to drive brand awareness and business growth.

My experience consists of working in the sales and marketing department for a few years in the Ed-Tech and Financial Advisory industries. With a formal background in marketing paired with proven success in sales, a successful business professional with a proven track record of always performing higher than the given targets.

Have experienced developing the brand image, keeping projects moving, deliverables on time, and ensuring a seamless experience for all parties involved. Moreover, my previous work position afforded me a well-rounded skill set, including excellent relationship building and time management skills. I enjoy working with like-minded people, and I am a team player. Have demonstrated a strong flair for success in my career and an ability to influence and effectively communicate at every level of the organization.

My skills include Branding, Negotiation, B2B Sales, Client Acquisition, Cross Selling, Interpersonal communication, Business development, Relationship management, Email marketing, etc.

If you have any questions, please give me a call or email me at konarkrawat@gmail.com.

Branding & Communication - Associate (Oct’20-Present)

SplashLearn is a game based PreK-5 math program used by over 40 million children worldwide and trusted by over 77,000 schools across the US.

1. Responsible for the development and execution of marketing communication plans and increase brand awareness
2. Collaborate with online influencers and advertising agencies to build the brand’s credibility and attract the target market
3. Saved the company over 41,000 USD by negotiating, advertising, and sponsorship contracts
4. Launched brand awareness campaigns across digital media, PR, and partnership marketing that increased sales by 30%
5. Formulated and implemented public relations strategies for SpringBoard’21 (flagship event), monitoring the delivery of the brand direction.

Edelweiss (Jan’16-May’17)

1. Acquired clients and provided financial advisory as per their needs and affordability and managed their portfolio.
2. Developed new promotional ideas by bundling products and creating a referral system which increased the sales revenue by 13%.
3. Awarded Star Employer of the Month for 2 consecutive months by effective cross-selling, exceptional customer service, and rigorous cold calling.
4. Produced INR 7,00,000 worth of new business along with multiple tie-ups with a client base of 460.
5. Boosted customer satisfaction rate by 30% by conducting seminars and scheduling appointments regularly.

Inside Sales - SplashLearn (May’19-Nov’19)

1. Initiated the first level contact with the educators via emails and consistent follow up maintaining a healthy pipeline.

2. Generated revenue of 115,000 USD in a period of 6 months

3. Recognised as a high performer in consistently completing 100+ daily outbound calls producing a 40% conversion rate

4. Upsold annual subscriptions to increase overall sales and exceed targets

5. Collaborated with Marketing and analytics to determine root causes of customer complaints. As a result, achieved 20% lesser customer complaints across the business.

Associate Strategist - School growth (Dec’19-Sep’20)

1. Designed the campaign and identified industry trends and the problem areas in the ongoing sales process.

2. Launched email marketing campaign, improving email open rates from 15 % to over 50%.

3. Restructured email templates, thereby increasing click rates from 2 % to 12%.

4. Assessed email bounces to remove invalid contacts, boosted deliverability, and reduced churn rates.

5. Sanitised the support pages, which increased the audience engagement by 5% month on month.

Symbiosis International University, Pune — MBA - Intl Business

June 2017 - May 2019

Guru Gobind Singh Indraprastha University, New Delhi — BCA (Bachelor of Computer Applications)

July 2012 - May 2015