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Lakshmanan Vaithianathan

Lakshmanan Vaithianathan

Chennai, Chennai district
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About Lakshmanan Vaithianathan:

Experienced Project Manager/Business Analyst with a proven track record of translating stakeholder requirements into tangible deliverables that exceed expectations. Customer Success & Digital Transformation Enthusiast

Experience

Project Manager at Newgen Digital: 2016 - Present

Managed Key Accounts - TVS, Murugappa group, Tech Mahindra, LnTMF, Apollo, RmKV, Thomson Reuters, Equitas bank, Human Factors International, Nomura Research Institute, Shriram group & HiCare.

Key Achievements:
Developed a cloud-based case management system in 4 months with 3 team members generating a revenue of $120,000.
Achieved 40% revenue growth for E-commerce customers by improving their website end-user experience

Responsibilities:
*Documented Business requirement and translated them into software requirement specification for agile-based development
*Engage with design and usability teams to prepare wireframes, mock-ups, working prototypes for the proposed solution
*Worked closely with software development and testing team members to design and develop robust solutions.
*Orchestrated projects within strict timeframes and budgets by solving complex problems and working closely with senior leaders.
*Handle demos on the Sprint deliverables and the UAT releases
*Evaluating new requirements/change request, effort estimation
*Performed competitor bench-marking analysis to identify potential product enhancements.
*Led cross-functional teams to analyze, understand and solve customer problems.
*Monitor the performance of project team members, providing and documenting performance feedback

Senior Executive Business Development - Airloyal: 2015 - 2016

Key Achievements:
*Spot Award for closing 25 deals – Oct’15
*Surpassed sales goals by signing up 160 mobile apps within 11 months generating $90000.
*Educated the app developers to integrate the newly developed Get Insights SDK to 30 mobile apps as part of cross-selling.

Responsibilities:
*Generate new leads through Social media / SEO / SEM / Your Story and Next big what banner ads.
*Work closely with lead generation partners to optimize the current spending, while maximizing their potential by conducting weekly calls to review.
*Proactively engage with customers by phone, email, and in-person, which helped established lucrative relationships.
*Showcased product features to customers and discussed technical details to overcome objections and lock in sales.
*Investigate and resolve operational queries from the client/account team, including payment, requirement gathering, and tracking discrepancies.
*Liaise closely with clients throughout campaigns, often on an everyday basis, and manage campaign work along with the operations team and ensuring that all campaigns complete on time and on budget.
*Identify opportunities to grow client spend through data analysis, research, and optimization. Manage all facets of client cycle prospecting new campaigns, communicating value proposition, negotiating and renewing contracts.
*Attended events in Pan India to raise the profile of the company and obtain information on competitors.

Executive Business Development - Payoda Technologies: 2013 - 2015 

Key Achievements:
*Best Business Enabler for achieving the set targets (Corporate Presentation, RFP’s & Deal closures) 2013 & 2014
*ABCD (Above and beyond the call of duty) Award for closing 2 deals generating a combined revenue of $50,000
*MVP (Most valuable player) Award for closing 3 deals generating a combined revenue of $70,000 and scheduled 15 Corporate presentations

Responsibilities:
*Identify and qualify new prospects through targeted market research
*Developed business pipeline using cold and warm techniques.
*Prepare background notes for prospect interactions
*Captured business by explaining, demonstrating, and highlighting products/services through conversations and formal presentations.
*Implemented weekly schedule of planned activities.
*Serviced accounts regularly to assess satisfaction, keep revenue high and capitalize on cross-selling opportunities.
*Built and maintained Customer Relationships to achieve a high level of customer service and satisfaction.
*Contributed to team success by helping train and motivate less experienced team members.

Education

Masters in Business Administration - Project and Venture Management, Stirling, UK

Bachelors in Engineering - Computer Science, Chennai, India 

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