About Mamta Yadav:
. With a dynamic career spanning over a decade in the digital marketing realm, I am excited to bring my strategic expertise and proven track record of success to your team.
In my current role as Deputy Manager at Samsung Ads, I have been consistently at the forefront of planning and executing strategic growth initiatives for digital marketing campaigns. I possess a knack for harnessing market trends and competitor insights to design innovative and effective growth strategies. My ability in Programmatic Advertising (DSP, SSP & DMP tools) & optimize the campaigns, collaborate with industry partners, and drive joint case studies underscores my commitment to delivering win-win outcomes.
My proficiency extends to Google AdWords, where I handle campaign setup, optimization, and delivery with precision. Beyond campaign management, I am adept at troubleshooting campaign related issues, ensuring smooth campaign execution across multiple platforms. Moreover, my deep understanding of ad trafficking, quality assurance, and inventory management further exemplifies my technical prowess.
Over the course of my career, I have consistently demonstrated my capacity for leadership, communication, and problem-solving. I have excelled in nurturing cross-functional relationships and effectively managing ongoing client queries, aligning with the goals of account management teams for seamless resolutions. My ability to analyze large data sets and translate insights into actionable recommendations has been instrumental in optimizing campaigns and boosting overall performance.
I take immense pride in my achievements, including the enhancements I introduced to streamline trafficking processes, leading to reduced turnaround times. As a dedicated core trainer, I have played a pivotal role in onboarding new team members, sharing my expertise and fostering a culture of continuous learning.
Experience
In my current role as Deputy Manager at Samsung Ads, I have been consistently at the forefront of planning and executing strategic growth initiatives for digital marketing campaigns. I possess a knack for harnessing market trends and competitor insights to design innovative and effective growth strategies. My ability in Programmatic Advertising (DSP, SSP & DMP tools) & optimize the campaigns, collaborate with industry partners, and drive joint case studies underscores my commitment to delivering win-win outcomes.
Education
Bachelor of Engineering from VTU
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