Nelita Gonsalves

A diligent and committed professional wanting to give back to society through corporate social responsibility roles

Digital Marketing Specialist | Kurian & Co.

January 2020 – August 2021

Key responsibilities: 

• Social media marketing for prominent clients in the music industry 
• Organizing artist catalogs and press releases 
• Email marketing for clients and response management 
• Music Distribution: Looking into music distribution and promotion across all OTT platforms 
• YouTube Optimization and releases for the client
• Co-ordinating with Music labels for releases, promotion, formulating legal contracts, documentation 
• Research & Development

Internships

Student Social Worker | Akshara Centre

June 2022 - February 2023

Key responsibilities: 

• Facilitated and co-ordinated an event Y-Talks as the documentation head
• Facilitated a session on communication skills
• Mobilized more than 300 girls for the scholarship program 
• Mobilized around 70+ youth for the Youth for Change Program 
• Documented and facilitated 15-20 perspective-building workshops 
• Created poster on menstrual hygiene, financial independence

Intern | Project Care Foundation

August 2022 - December 2022

Key responsibilities: 

• Researching various organizations working on NPOs working in the field of mental health 
• Preparing social media modules 
• Designed 139 YouTube and Instagram thumbnails and cover

Student Social Worker| Rangoonwala Foundation (India) Trust

July 2021 - February 2022

Key responsibilities: 

• Conducted 15+ TB awareness sessions with more than 200 participants 
• Area profiling for setting up new community centres 
• Research & Development Module preparation for the elderly groups and trainers 
• Documentation Conducting health camps in the community 
• Women empowerment 
• Advocacy of various existing schemes and policies

Digital Marketing Intern| One by One Design

August 2019 - December 2019

Key responsibilities: 

• Managing existing social media clients across Facebook, Twitter, Instagram – managing means drawing up a content plan for them every month, creating content ideas for them with the help of the design team, scheduling them, and accurately posting it according to the plan 
• Working on mandates and calendars for clients 
• Researching various marketing trends 
• Response Management on Social Media Platforms

Social Media Marketing Intern| CATKing

February 2018 - August 2018

Key responsibilities: 

• Lead Generation Promotion and creation of events related to the organization’s Instagram, Facebook, YouTube, and Quora Marketing
• Response Management 
• Working on creating brand awareness among prospective customers 
• Constant communication and interaction with students via emails, Facebook groups, etc.

Masters of Social Work 

College of Social Work (Autonomous) Nirmala Niketan

2021 – 2023

Post Graduate Diploma in Digital Marketing

NMIMS Global Access School for Continued Education

2020 – 2021

Bachelor of Management Studies (Marketing)

Ghanshyamdas Saraf College of Arts, Science & Commerce

2014 – 2017