nikul lathigara

Results-driven and highly experienced Pharma Product Manager with 9 years of expertise in the pharmaceutical industry. Possessing strong leadership skills and a comprehensive understanding of the product development lifecycle, I am committed to driving the success of pharmaceutical products from concept to commercialization. Seeking a challenging role in a progressive organization to leverage my skills and contribute to the growth and profitability of the company.

• Develop and execute strategic marketing plans for pharmaceutical products, ensuring alignment with business goals and market needs.
• Conduct thorough market research and analysis to identify key market trends, competitors, and opportunities for product differentiation.
• Collaborate cross-functionally with R&D, sales, and regulatory teams to drive the development and launch of new pharmaceutical products.
• Define product positioning, messaging, and target audience to create effective marketing campaigns and promotional materials.
• Monitor product performance, sales trends, and customer feedback to make data-driven decisions and implement necessary adjustments.
• Conduct regular training sessions for sales teams to enhance their product knowledge and ensure effective communication of product features and benefits to customers.
• Manage product lifecycle, including product launches, line extensions, and product discontinuations.
• Build and maintain strong relationships with key opinion leaders, healthcare professionals, and external stakeholders to drive product adoption and market penetration.
• Collaborate with global product teams to ensure local market requirements are incorporated into product development strategies.
 

Master of Pharmacy in Pharmaceutics