Prashant Shankar Hegde

I am a PhD in Biochemistry from Indian Institute of Technology (IIT) Madras, INDIA with 21 years of industrial experience in transforming sustainable, cost effective, high performing ingredients to winning consumer perceivable product propositions

• Competency in phytochemical and biotechnological development and its transformation in to food, cosmetic, home care and pharmaceutical products.
• Experienced in ingredients based transversal cross-cultural collaborations with a focus on commercializing the academic know how and integrating current advances in science into sustainable business relevant programs.
• Expertise in developing innovative proprietary formulations with enhanced efficacy, safety and sensorial parameters with clear consumer buy ins. Key formats include Oils, Balms, Masks, Gels, Cleansers, Creams, Shampoos, Conditioners both cosmetic and therapeutic.
• Significant experience in developing products for indications which include Whitening, Acne, Ageing, Moisturization, Cleansing, Itching, Foot care, Body odor, Eczema, Melasma, UV-protection, Pollution, Color cosmetics, Dandruff, Hair loss, Hair breakage and Hair color.
• Understanding of consumer insight mapping, need gap analysis and proposing feasible product solutions.
• 3 filed patents (On carotenoids-based antioxidants; cosmetic formulations) 5 peer reviewed papers, Book chapter on Acne, 13 presentations in National and International scientific conferences (Gordon Research conference, USA).

• Ph.D.: IIT, Madras – 2004 (Thesis entitled Antioxidant and Nutraceutical Properties of Finger millet and Kodo Millet).