
praveen sekar
Marketing / Advertising / Public Relations
About praveen sekar:
Creative Director and Brand Strategist with 14+ years driving creative strategy and execution for global digital products across gaming, consumer technology, and e-commerce platforms. Delivered 40% user growth, 22% revenue uplift, 16% average revenue per user (ARPU) increase, and 20% customer acquisition cost (CAC) reduction through artificial in- telligence (AI) powered creative systems, data-driven campaigns, and scalable design frame- works. Expert in leading cross-functional creative teams, building product-led brand expe- riences, and leveraging emerging technologies including AI, and generative design to accelerate innovation and business impact across India, United States, and Brazil markets.
Experience
Leadership & Strategy: Creative Direction • Brand Strategy • Design Systems • Performance Marketing • Cross-Functional Leadership • Team Management • Stakeholder Management • Data-Driven Optimization • Campaign Management
Education
Bsc. Visual Communication
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