Rajaneesh Janardhanan

MBA Marketing with 15 more years Experience.

Profile Summary

• Accomplished professional with over 15 years of career success majorly in Business Development, Sales & Marketing, Expansion (Market & Segment) and Channel/Dealer Development & Management

• Successful career chronicle in turning around underperforming areas through process improvements; achieved market penetration and product expansion through excellent business planning which resulted in 10% increase in revenue & profitability

• Leveraged industry knowledge for an effectual channel/dealer relationship, leading to channel retention and market growth; successfully managed over 2 Distributors, 1 MBO and 1 Brand Shoppe, directed training & development of channel partners and guided them in achieving positive results using value-based selling

• Expanded channel business by sourcing new partners (dealers & distributors) and maintained efficient business relationships with existing partners to enhance profitability of business operations by 9%

• Managed existing clients & developed new client-base using Seminars, Workshop, Presentation and Demos; improved customer base by maintaining strategic relationships with each customer

• Excellence in operational & functional planning for forecasting, setting & monitoring sales target, creating price-lists & schemes and analyzing market insights; successfully generated revenue in tune of INR 62 Crore/Year across Trichur and Palakkad districts

• Proficient in implementing excellent marketing initiatives to improve product positioning & enhance product reach

• Key People Leader, who has successfully led and motivated team in a cross-cultural environment towards growth with excellent negotiation, analytical, organizational and communication skills 

Education

• 2012:             MBA (Marketing) from Annamalai University (Distance Education)
• 2005:             BA (Economics) from Calicut University

Other Course: 

• 2005:             Diploma in Computer Applications from ACE Research & Development Educational Charitable Park Trust, Thrissur