sundar arjun

High profile, result oriented management professional with 17+ years of 
experience in Sales, Marketing and Leadership positions building record of 
success in developing marketing campaigns, strategies and solutions 
generating immense revenue growth seeks senior management position to 
head the sales and marketing division of any multinational company poised for 
growth and expansion. 
 Gained immense Retail experience by working in major Companies like
Regional Manager at Jacks retail Ltd Fiji, Tata Westside – Trent 
LTD,Big bazaar, SPLASH India, ITC Limited LRBD and Hyatt Regency 
Mumbai.
 In my last assignment was with Area Manager Sales and Operations at 
Tata Zudio Chennai. 
 Dedicated executive offering an impressive leadership background in 
Regional Marketing with an exceptional understanding of national sales 
strategies and marketing imitative in cross-cultural environments. 
 A keen planner, strategist & implementer with demonstrated abilities in 
devising sales & marketing activities and accelerating the business growth.
 Sound understanding of administration with a global mindset and strong 
quantitative and conceptual abilities. 
 Expertise in handling all marketing initiatives of companies in various 
product line offerings. 
 Excellent planning, execution, monitoring and resource balancing skills, 
attention to detail and the ability to build and lead effective teams.

KEY RESULT AREAS:
Sales & Marketing: Devising strategies and policies effective in augmenting business in nascent markets. Executing 
and exceeding given monthly/annual retail sales targets in a given time frame thereby enhancing existing 
clientele.Devising & effectuating competitive selling programs/strategies to improve the product awareness and 
enhance business growth.
Store Operations Management: Responsible for managing day to day store activities such as visual merchandising, 
space management and administrative activities like Security, Housekeeping and Sales Tax etc. Identifying a low 
performing product, and re-distributing product-patterning strategies to accommodate consumer buying trends, 
maintaining a steady revenue gain. Also responsible for acting as a profit centre head of the store through effective 
management of cash, cost control, staff and sales management.
Merchandise Management: Responsible for keeping track of inventory position besides serving as a primary point 
of contact for all concerned in relation to inventory replenishments, pricing and display issues to ensure expedited 
problem resolutions and customer retention levels. Coordinating with the finance and other such departments to 
ensure smooth flow of merchandise. Also involved in tactical planning to oversee visual merchandise displays which 
are effective in sales generation.
New Store Development: Identifying new properties for opening new stores which include Market Analysis, 
Targeted Market (Customer), and Brand visibility. Opening of new Satellites Stores (SIS).
Inventory management Operations: Inventory control, movement of stocks and maintaining SKU (Stock keeping 
units)
Retail Marketing: Effective tie-ups with the neighbourhood stores (brands), corporate sales which include selling Gift 
Vouchers, which helps in bringing more footfalls to the stores.

B.Sc. Catering Science and Hotel Management
Bharathiar University Coimbatore