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Upasana B

Upasana B

Qualitative research analyst

Marketing / Advertising / Public Relations

Mumbai, Maharashtra

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About Upasana B:

Qualitative Market Research Analyst with 1 year experience handling projects across FMCG and Automotive sectors. Skilled in primary and secondary research methodologies, to deliver strategic, insight-led recommendations aligned to client goals. 

Experience

I have worked on both primary research studies (specializing in content analysis and ethnographic studies) and secondary research (SPSS)

Education

I have done my MA in Applied Psychology (Clinical and Counselling Practice) from Tata Institute of Social Sciences

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