Varsha Paul

As an experienced SEO Outreach Specialist with over 8.5 years in the industry, I specialize in link-building strategies that drive measurable results. My expertise lies in developing targeted outreach campaigns, building meaningful relationships with stakeholders, and enhancing website rankings through strategic SEO practices.

👉🏻 Currently, at Donorbox, I consistently secure 100-150 high-quality SaaS links per month, utilizing both automated and manual outreach strategies. My approach integrates effective tools like LinkedIn, Twitter, and Slack to optimize collaboration with bloggers, influencers, and link-building agencies. I also manage multiple in-house outreach and digital PR campaigns.

👉🏻 Previously, I delivered remarkable outcomes at Astra Security, achieving 90-100 links bi-weekly and spearheading on-page optimization projects. My career began with foundational roles at Adlift, Credforce Asia Ltd and Inbound Mantra, where I honed my skills in keyword research, content optimization, and comprehensive SEO audits.

Key Skills & Expertise:

✔️Advanced Link-Building Strategies
✔️Outreach Campaign Development & Execution
✔️Digital PR campaigns 
✔️Keyword Research & Targeting
✔️On-Page Optimization (CTAs, FAQs, Interlinking, and Metas)
✔️Technical SEO (XML sitemaps, robots.txt, redirects, and more)
✔️Collaboration with Agencies, Bloggers, and Influencers
✔️Outreach Automation
✔️SaaS Link Building
✔️Competitor Analysis

I’m passionate about helping organizations enhance their digital presence, build authority in their niche, and achieve sustainable growth through SEO excellence. Let’s connect to explore how I can contribute to your next big project or initiative!

PGDM in Marketing and Finance