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Gunupur

    Media Executive/ Officer - Gunupur, India - GIET University Gunupur

    GIET University Gunupur
    GIET University Gunupur Gunupur, India

    14 hours ago

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    Description

    Media Executive/ Officer ( Branding & Publications)

    Job description

    Role & responsibilities

  • Drive recognition of Institution and product brand among targeted audience by developing a distinct online presence through various online channels such as media/publications, social network, etc.
  • Planning to promote the organization's services or initiatives. This includes creating compelling content, designing promotional materials, and coordinating media placements to reach the target audience effectively.
  • Conducting research and gathering market insights to understand the target audience, market trends, and competitors' activities.
  • Continuously optimizing media campaigns by leveraging data-driven insights, testing different creative variations, and refining strategies. This includes utilizing tools and technologies for audience segmentation, ad targeting, and campaign optimization.
  • Any other related assignment as per requirement.

    • Preferred candidate profile

  • The candidate should have degree in BJMC with 2 to 5 years of experience in the relevant field.
  • The candidate should have good knowledge in digital publication and media circulation.
  • Shall be responsible for entire aspects of digital/media publication and circulation.

    • Perks and benefits

    Shall commensurate with experience and ability besides EPF+ GIS + Mediclaim etc.

    Role: Brand Management Industry Type: Education / Training Department: Marketing & Communication Employment Type: Full Time, Permanent Role Category: Marketing Experience: 2 – 5 years

    Education

    UG: B.A in PR/Advertising, Journalism PG: M.A in PR/ Advertising, Journalism

    Key Skills

    Media Publication, branding, Social Networking, Brand Management, Brand Promotion, Digital Media Circulation
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