- Good knowledge and experience of marketing analytics
- Should have worked in a reputed marketing agency firm before (mandatory)
- Should have dealt with clients in the FMCG / FMCH / Pharma Sector
- Deep knowledge of marketing KPIs SOV, TOM, Click Through rate, etc.
- Should be able to collate data from existing databases in the company (nielsen, IMRx, etc.)
- The person will need to create sense of the data dumps, create marketing dashboards and drive strategic conversations with senior stakeholders
- Working knowledge of marketing softwares
- Strong PPT skills and good communication skills
Marketing Analytics - Gurugram, India - WinnerBrands
Description
About the employer brand:
The employer is a leading provider of professional services. The organisation delivers seamless client service, from 1658 offices in 167 countries, across the world. 91K+ professionals continuously transform their approach by embracing future-oriented technology and focusing on quality. Strategic decisions and investments made in recent years have further equipped the organisation with the global infrastructure and innovative solutions needed to deliver long-term value for their clients.
The candidate should have sufficient experience in the FMCG/CPG sector in India and hands-on skills to justify their marketing investments. The job entails a very outcome-driven engagement with enough flexibility to advise and validate the marketing initiative and outputs with critical stakeholders, like the CFO of FMCG companies served by the client.
The engagement will lead to the advisor offering sound advice and bridging the gap as neutral party between the marketing and finance office/leadership. The advisor will work for the audit firm, however, exclusively for their FMCG client.
The ideal candidate:
About WinnerBrands :
At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by , a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time. Request to visit our community page at
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