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    • Associate Product Marketing Manager - Mumbai - Media

    Media
    Media Mumbai

    1 month ago

    Default job background
    Description

    About Media.net:
    Media.net's Premium Advertising Exchange focuses on delivering value across the entire supply chain from advertisers to publishers. We are one of the world's leading companies in the Contextual Advertising space, providing a wide range of advertising and traffic monetization solutions.

    We serve real-time contextual ads customized for each visitor and each page view across billions of visitors, across tens of millions of sites/domains on a server infrastructure that runs 1000+ CPUs, terabytes of RAM, and hundreds of petabytes of data.

    About the Role:

    We're seeking creative and analytical minds that can conceptualize and execute on the synergistic union of technology, user experience, and monetization of online products. These products range from fledgling ideas to large multi-billion dollar brands looking to grow their user base, enhance user retention, or optimize their monetization.

    The role requires collaboration with various teams to develop impactful experiences that engage customers and drive adoption. You will work with partners, vendors, and clients to integrate/support their products/offerings or take on projects geared towards achieving a client's specific goals.

    You will build competition and market intelligence through research to make decisions on branding, positioning, prioritization of features/integrations, and ensure successful execution around the growth and monetization of the products/projects assigned.

    Key responsibilities include developing go-to-market strategies, conducting target market and competitive research, product positioning, feature conceptualization, managing product launches, content and messaging strategy, user segmentation, experimentation, product adoption and growth, team building management, and monetization.

    Requirements:

    • 3-4 years of overall work experience
    • 1-2 years of relevant experience in marketing/product/online customer success in a technology company or startup
    • Ability to collaborate and build relationships and influence decisions at multiple levels of an organization
    • Thrives in a robust environment and aligns available resources to a common goal
    • Passion for technology and keen eye to identify opportunities in an ever-changing landscape
    • Strong analytical skills geared towards iterative solution of user problems based on data
    • Open to travel to global offices and industry shows to connect with peers, vendors, and partners
    • Proactive approach to problem solving and navigating ambiguity and complexity
    • Customer-first approach with innate curiosity to understand and improve user needs
    • Quick thinking and ability to derive actionable insights based on information available
    • Expert communicator who can lead and manage relationships across organizational boundaries and vendor relationships
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