Digital Marketing Intern - Chennai, India - AastraZen

Description

As a Digital Marketing Intern, you will play a vital role in executing digital marketing strategies to enhance brand awareness, drive engagement, and increase conversion rates. This internship is ideal for individuals with a passion for digital marketing and a desire to learn and grow in a dynamic and collaborative environment. The duration of the internship will be 6-months.

Responsibilities:

• Plan and execute social media marketing campaigns across various platforms, including Facebook, Instagram, Twitter, LinkedIn, etc.
• Create engaging and visually appealing content for social media posts, ads, and stories using Canva.
• Monitor social media channels, respond to comments/messages, and engage with our audience to build brand awareness and drive engagement.
• Assist in managing and updating content on our WordPress website, including blog posts, landing pages, and product pages.
• Conduct keyword research and optimization to improve website visibility and organic traffic.
• Analyze website traffic and social media metrics using tools like Google Analytics and social media analytics platforms to track performance and identify areas for improvement.
• Assist in email marketing campaigns, including creating newsletters and managing subscriber lists.
• Collaborate with the marketing team to brainstorm and develop creative ideas for digital marketing initiatives.
  
  

Requirements:

• Bachelor's degree in Marketing, Communications, or related field.
• 6 months to 1 year of experience in digital marketing, with a focus on social media marketing, content creation, and website management.
• Proficiency in social media platforms and social media management tools.
• Strong graphic design skills and experience using Canva or similar design tools.
• Experience with WordPress website management, including content updates and basic troubleshooting.
• Knowledge of SEO best practices and experience with keyword research and optimization.
• Excellent written and verbal communication skills.
• Analytical mindset with the ability to interpret data and draw actionable insights.
• Strong organizational skills and attention to detail.
• Ability to work effectively in a fast-paced, collaborative environment.
• Candidates with prior internships in digital marketing is preferrable.
  
  

Benefits:

• Hands-on experience in digital marketing with opportunities for growth and mentorship.
• Exposure to a wide range of digital marketing tactics and tools.
• Collaborative work environment with a supportive team.
• Potential for full-time employment or extended internship opportunities based on performance.
  
  

(Note: This will be an un-paid internship, But it will include other perks and benefits and an opportunity to get converted into full-time employment based on your performance after the internship duration).