Customer Lifecycle Marketing Manager - New Delhi - Chargebee

    Chargebee
    Chargebee New Delhi

    1 week ago

    Description

    Customer Lifecycle Marketing Manager

    We are seeking a Customer Life Cycle Marketing Manager to drive commercial expansion in our existing customer base. This role is data-driven, commercially oriented ABX focused on identifying high-potential expansion opportunities and turning signals into revenue with precision.

    Key Responsibilities:

    • Analyze intent signals, product usage patterns, and expansion indicators to surface the right accounts weekly with a clear rationale for outreach.

    This involves translating data into actionable playbooks and messaging – e.g., which product to pitch, who the key stakeholders are, and what messaging works at each stage of the customer journey. We also need someone who can build and operationalize low-cost, high-ROI ABM plays such as personalized Salesloft cadences or email nurtures.
    You will enable AMs with talk tracks objection handling frameworks product positioning deal-closing guidance that accelerates cross-sell and upsell velocity while tracking performance across plays channels monitoring growth metrics like adoption lift response rates meeting conversion influenced pipeline.Tracking key growth metrics like adoption lift response rates meeting conversion influenced pipeline
    Document learnings continuously refine signals segmentation plays improved predictability outcomes..


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