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  • Senior Brand Solution Strategist - Delhi - Schbang

    Schbang
    Schbang Delhi

    3 days ago

    Default job background
    Full time
    Description

    Senior Brand Solutions Strategist Job Description


    Major Roles & Responsibilities:

    • Develop and implement effective copywriting strategies for social media posts.
    • Manage the online reputation of assigned brands through Online Reputation Management (ORM).

    Reporting and Liaison:

    • Prepare and submit monthly/weekly reports to management and clients regarding account activities.
    • Collaborate with internal stakeholders at Schbang to ensure smooth project execution and timely delivery.

    Client Briefing and Solution Development:

    • Understand client requirements and briefs, and coordinate with internal teams to provide creative solutions.
    • Present creative solutions to clients, obtain necessary approvals, and finalize approaches for further action.

    Market Analysis and Research:

    • Monitor competition brands to understand and define the brand's direction, differentiating it from competitors.
    • Track industry and category trends to incorporate into marketing strategies and content.
    • Identify relevant moments and topics for the brand and provide timely feedback to internal teams.

    Social Media Monitoring:

    • Research social media platforms (Facebook, Instagram, YouTube, LinkedIn, Twitter) and media websites (Inshorts, Google News) daily for updates and trends.
    • Inform the team about platform updates and trends.

    Consumer Understanding and Content Delivery:

    • Understand consumer behavior and deliver relevant content that drives success for the brand.

    Job Status Report Maintenance:

    • Ensure work for brands is synced within the team and executed in a timely manner by maintaining Job Status Reports (JSRs).

    Skills Required:

    • Strong communication and time management skills.
    • Excellent attention to detail and client servicing skills.
    • Basic presentation skills.
    • Intermediate Excel and Google Suite skills.

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