Social Listening Manager - Mumbai, India - Schbang

    Schbang
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    Description

    Job Overview: We are seeking a highly motivated and experienced Social Listening Specialist with at least Years of experience to join our team. The ideal candidate will play a crucial role in monitoring and analyzing our clients' digital presence, providing valuable insights, and shaping strategies to enhance their online reputation.

    Responsibilities:

    • Perform detailed analysis of social listening data, and identify trends, sentiment, and emerging topics.
    • Conduct thorough reporting on social listening.
    • Utilize Social Listening tools such as Konnect Insights, Locobuzz, Meltwater, Salesforce Social Studio, etc., to gather and analyze data relevant to client brands.
    • Collaborate with cross-functional teams to understand client objectives and translate them into effective social listening strategies.
    • Conduct campaign analysis to measure the impact of digital activities and provide actionable insights.
    • Monitor and report on competitor activities and industry trends.
    • Generate comprehensive reports with observations, recommendations, and key performance indicators (KPIs).
    • Maintain a proactive approach to identify potential issues and risks in digital activities, providing timely recommendations for improvement.
    • Stay updated on industry best practices, tools, and technologies related to social listening.
    • Demonstrate a basic understanding of CRM systems

    Requirements:

    • Bachelor's degree in Marketing, Communication, Business, Analytics, or a related field.
    • Proven experience in Social Listening with a focus on detailed data analysis.
    • Familiarity with Social Listening tools such as Konnect Insights /Locobuzz /Meltwater/Salesforce Social Studio, etc.
    • Basic understanding of CRM systems; experience working with CRM is a plus.
    • Strong analytical skills and the ability to translate data into actionable insights.
    • Excellent written and verbal communication skills.
    • Ability to work independently and collaboratively in a fast-paced environment.
    • Detail-oriented with a keen eye for accuracy and quality.
    • Proactive problem-solving skills and a results-driven mindset.
    • Previous exposure to the WhatsApp Business Enterprise platform is preferred.
    • Previous experience in a marketing agency is preferred.