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  • Digital Marketing Manager - gurugram - AXTechnosoft

    AXTechnosoft
    AXTechnosoft gurugram

    4 weeks ago

    Default job background
    Description

    Job Title: Digital Marketing Manager

    Location: Gurugram, India (On-site)

    Experience Required: 7 to 12 years

    Employment Type: Full-time

    About Axtechnosoft:

    Axtechnosoft specializes in delivering comprehensive business management solutions through Microsoft Dynamics. Our offerings include functional consulting, system upgrades, end-to-end implementations, project support, user training, and customizations, all designed to optimize your business processes.

    Role Overview:

    We seek a data-driven and strategic Digital Marketing Manager with 7 to 12 years of experience. The ideal candidate will have a proven track record of managing and executing successful digital marketing campaigns across multiple channels.

    Key Responsibilities:

    • Develop, implement, and manage comprehensive digital marketing strategies to drive traffic, engagement, and lead generation.
    • Oversee all digital marketing channels to ensure brand consistency and performance.
    • Lead and mentor the digital marketing team, providing guidance and fostering a collaborative environment.
    • Analyze and interpret data to optimize campaigns and improve ROI.
    • Manage budgets, forecasting, and resource allocation across digital channels.
    • Collaborate with cross-functional teams to align marketing efforts with company goals.
    • Implement and manage marketing automation tools to streamline campaign execution and improve efficiency.
    • Stay updated with industry trends and emerging technologies, leveraging them to enhance marketing strategies.
    • Conduct market research and competitor analysis to identify growth opportunities.
    • Monitor and report on performance metrics and KPIs regularly.

    Requirements:

    • Bachelor's/Master's degree in Marketing, Digital Marketing, Business, or a related field.
    • 7 to 12 years of proven experience in digital marketing, with a minimum of 3 years in a managerial role.
    • In-depth knowledge of SEO, SEM, Google Analytics, AdWords, Facebook Ads, and other digital tools.
    • Strong experience in marketing automation platforms.
    • Strong project management skills and the ability to manage multiple campaigns simultaneously.
    • Excellent analytical skills and experience with performance marketing and data analysis.
    • Exceptional communication and leadership skills.
    • Experience in B2B marketing is preferred.
    • Ability to thrive in a fast-paced environment and meet deadlines.

    What We Offer:

    • Competitive salary and performance-based incentives.
    • Opportunity to work with a collaborative and innovative team.
    • Professional development and growth opportunities.
    • Flexible work culture with emphasis on work-life balance.

    How to Apply:

    Interested candidates are invited to submit their updated resume and a cover letter to our HR department for consideration.


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