Remote Analyst Application Delivery/Analytics Developer - Bengaluru / Bangalore - confidential

    confidential
    confidential Bengaluru / Bangalore

    4 days ago

    Full time
    Description
    • Optimize solutions within the Adobe Target , Launch , and Analytics specifically.
    • Integrate Analytics with our eCommerce platforms.
    • Design or redesign complex solutions and applications.
    • Understand and interpret users and project stakeholders ideas into specific technology solutions.
    • Work in agile, rapid development, and prototyping environment.
    • Provide coding direction to less experienced staff or develops highly complex original code.
    • Act as an expert technical resource for modeling, simulation, and analysis efforts.

    Tagging

    • Strong expertise in Implementing tagging through Tag Management platforms like Launch and GTM to enhance user behavior tracking and website performance.
    • Possess a deep technical understanding of eCommerce websites, products, and apps, enabling effective implementation of corporate tag setups for Analytics.
    • Proficiency in web technologies such as HTML, CSS , JavaScript , and jQuery .
    • Implementing Adobe tracking solutions for our eCommerce platforms.
    • Creating custom events (e.g., scrolling, button clicks, link clicks) based on business requirements.
    • Testing and validating settings in Adobe Analytics , tagging implementations, data layer objects, DOM attributes, and related methods.
    • Troubleshooting and resolving web analytics and tagging issues to ensure accurate data collection.

    Reporting:

    • Develop and create interactive dashboards, workspaces, and reports that showcase current trends, progress rates against established goals, and key performance indicators (KPIs) using Adobe Analytics and other relevant tools.
    • Collaborate with business teams and stakeholders to understand their tracking enablement requirements, ensuring that data collection aligns with business objectives and supports informed decision-making.
    • Work closely with Product Managers, Technology/Development teams, and the Digital Marketing team to gather insights on user behavior, engagement, and conversion patterns, to inform optimization strategies.
    • Knowledge of data visualization tools such as Power BI , MS Excel or Google Data Studio .
    • Familiarity with data privacy regulations (e.g., GDPR, CCPA) and their implications on web analytics practices.
    • Investigate possibilities for creating specialized reports that delve into specific areas of interest, such as user segmentation, geographic trends, and content engagement metrics.
    • Stay up-to-date with the latest trends and advancements in web analytics and reporting techniques, sharing insights and recommendations with the team to improve overall data-driven decision-making processes.

    Qualifications:

    • Bachelors degree in computer science or data Management
    • Significant experience with integrating Adobe analytics in Target, Launch, and Analytics specifically
    • Strong analytical, problem solving conceptual skills, and a flexible attitude in shifting environments.

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