Specialist - Product Marketing - IT (1-3 yrs) - Bangalore, India - iimjobs

    iimjobs
    Iimjobs background
    Full time
    Description
    Product Marketing Specialist


    Key Responsibility Areas:

    Create content needed for demand generation:

    • Create Presentations, Posters, and booklets needed for events
    • Create Content needed for Performance Marketing
    • Ad copies, Landing Pages
    • Write engaging email copies to engage prospects
    • Create videos that are visually appealing and informative.

    Own sales enablement:

    • Create and update pitch decks to help close deals
    • Support endtoend sales cycle with nurture emails, battle cards, ROI calculator, etc.
    • Update website content on a regular basis to ensure that it is accurate, uptodate, and informative

    Create content for customer marketing:

    • Create product newsletters that are informative and engaging
    • Develop case studies that showcase the benefits of the company and its impact on businesses