Google Adwords Specialist - Any Location, India - iimjobs

Description

At Magma Consultancy, we write long-form pieces for the world's most exciting, innovative, and dynamic companies.

We work with companies across Europe and America, helping them grow through the power of quality content. Our clients include companies like Airbnb, Upwork, , Animalz, and Tag WW.


About the Role:
We are seeking a Google Adwords Specialist to help us make better business decisions based on our marketing data. The ideal candidate will have a working knowledge of Google Ads and Google Analytics. Your primary responsibilities will be maintaining the Google Ad accounts of our company and analysing the results to identify patterns and trends that can help us improve the efficiency and usability of our products and services


Responsibilities:

• Manage PPC profiles on Google AdWords
• Assist in the management and tracking of keyword bids, expenditure caps and other primary account metrics.
• Manage and retain keyword list updates.
• Help create campaigns that are tailored to objectives. This includes creating ad groups, selecting keywords, and designing ad copy that is engaging and effective.
• Support the development of new paid search ads, ad groups and accounts and support the formation of new paid search marketing initiatives.
• Track and compare key metrics and search results to improve success through primary search channels.
• Optimize the campaigns to improve performance while monitoring them closely to ensure they are performing as expected.

Requirements:
At least 5 years of experience with Google Ads

Experience with running finance campaigns