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    Senior SEO Executive - Ahmedabad, India - Middleware

    Middleware
    Middleware Ahmedabad, India

    4 days ago

    Default job background
    Technology / Internet
    Description

    About Company

    Middleware is a YC-backed full-stack observability platform covering cloud, on-prem and native cloud deployments. We specialize in delivering cutting-edge solutions in observability, helping organizations gain deep insights into their systems' performance, reliability, and user experience. As we expand our market presence and develop innovative solutions, we seek a talented search engine marketer to join our dynamic marketing team.

    We are looking for a teammate with a proven record working in a product-based SaaS company. If you have an engineering background, it would be an advantage.

    What you will be doing (Job Respnsobility)

    • Developing and implementing comprehensive SEO strategies to increase organic traffic and improve search engine rankings.
    • Conducting keyword research to identify high-potential keywords and phrases for targeting.
    • Optimizing website content and structure for improved visibility and relevance to target keywords.
    • Performing technical SEO audits and addressing issues related to crawlability, indexing, site speed, and mobile-friendliness.
    • Monitoring and analyzing website performance metrics like existing content, including traffic, rankings, and conversions, to track progress and identify areas for improvement.
    • Collaborating with content creators, developers, and other team members to ensure SEO best practices are integrated into website updates, content creation, and marketing campaigns.
    • Staying informed about industry trends, algorithm updates, and new tools to continuously refine and enhance SEO strategies.
    • Plan, execute, and implement on-page and off-page SEO tactics, including content optimization, link building, and technical SEO enhancements, to improve organic search rankings and drive relevant traffic.
    • Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.

    You should have ( Qualifications)

    • 3+ Years of Proven experience as an SEO Specialist or similar role, with a track record of driving measurable results through SEO initiatives.
    • Must have working experience in SaaS content marketing
    • In-depth knowledge of SEO best practices, including on-page optimization, link building, and technical SEO.
    • Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, or similar platforms.
    • Strong analytical skills and the ability to interpret data to make informed decisions and recommendations.
    • Excellent communication and collaboration skills, with the ability to work cross-functionally and effectively communicate SEO concepts to non-technical stakeholders.
    • Bachelor's degree in Computer Science Marketing or a related field (preferred).

    Benefits

    • Work with best team
    • Get free medical insurance for your family
    • Get a free lunch every day
    • Get unlimited leave
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