Performance Marketing Executive - Mumbai, India - BetterAlt

Description

About UsBetterAlt is a rapidly growing DTC brand committed to giving you wellness solutions that combine the power of ancient ayurveda and modern science, designed in exciting, easy to use formats for your modern lives.

We believe in the secrets of ayurveda that have helped in healing for generations, but also understand that modernization is needed for our fast-paced lives.

That's why our mission is to make everyone reach the best version of themselves by living the BetterAlt lifestyle.

We're hiring a go-getter who embodies hustle and innovation to join our lean team at BetterAlt. If you're curious, and ready to nosedive into new challenges, join us in shaping the future of our vibrant brand

Job Title:
Performance Marketing ExecutiveLocation: Lower Parel, Mumbai

Employment Type:
Full-time, on-site

Job ResponsibilitiesStrategize and execute performance marketing campaigns across channels (Including, but not limited to: Meta, Google, Tiktok, Bing)Analyse campaign performance to generate valuable insights for content and audience optimizationIdeate and maintain business reports for daily tracking and decision makingManage storefronts for CRO and user experience (official website & partner channels)Conduct market research to identify and action product opportunities across channels and marketsWork closely with affiliate, social media, and content team to ensure operational consistency and content quality

Qualifications1-3 years of direct experience in managing performance marketing campaignsBachelor's degreeProficient in excel, with strong analytical skills to derive actionable insightsExceptional verbal and written communication skillsAbility to deliver valuable results in a fast-paced & cross-functional teamHands on experience with: Shopify, Social Media, MS Office, Google Analytics, Advertising platforms (Meta, Google etc)