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    • Manager, Performance Marketing, D2C - New Delhi - AnyMind Group

    AnyMind Group
    AnyMind Group New Delhi

    2 months ago

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    Description

    The Manager is responsible for driving revenue growth for the Direct-to-Consumer (D2C) Client's brand across various e-commerce platforms, including their own website.

    Key Responsibilities

    • Manage Pay-Per-Click (PPC) campaigns for e-commerce clients in India.
    • Collaborate with the marketing team to plan and execute new launches, promotions, and campaigns.
    • Nurture relationships with e-commerce merchandising and marketing teams.
    • Analyze and report on website analytics and PPC initiatives.
    • Research competitor advertising strategies.
    • Optimize copy and landing pages for paid search engine marketing campaigns.
    • Manage campaign expenses and ensure budget adherence.

    About You

    • Bachelor's degree required.
    • 3-5+ years of experience in e-commerce or a related field, preferably within Retail, Consumer Goods, wholesale, or Direct-to-Consumer sectors.
    • Prior e-commerce experience is strongly preferred.
    • Familiarity with e-commerce best practices and strategies.
    • Passion for digital marketing and the D2C industry.
    • Strong attention to detail and accuracy in execution.

    What We Offer

    • Competitive salary: ₹1,200,000 - ₹1,800,000 per annum.
    • Regular performance reviews (twice a year).
    • Annual paid leave and health insurance benefits.
    • A dynamic and professional work environment.
    • Opportunities to stay up-to-date with the latest digital trends and best practices.
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