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    • Digital Marketing Expert - Chennai - Zeal Zoft Pvt Ltd

    Zeal Zoft Pvt Ltd
    Zeal Zoft Pvt Ltd Chennai

    1 month ago

    Default job background
    Full time
    Description

    Zeal Zoft Pvt Ltd is a dynamic organization seeking a highly skilled Digital Marketing Expert to drive its online presence and marketing initiatives forward. With a strong focus on digital marketing channels, the ideal candidate will possess extensive knowledge of SEO, SEM, social media marketing, email marketing, and content marketing.

    About the Role

    The successful candidate will be responsible for developing and executing effective digital marketing campaigns across multiple channels, including social media, email, and search engines. This will involve optimizing website content and structure for improved search engine visibility and user experience, as well as analyzing and reporting on campaign performance metrics.

    Key Responsibilities

    • Develop and execute digital marketing strategies to enhance online presence and drive brand awareness.
    • Optimize website content and structure for improved search engine rankings and user engagement.
    • Analyze and report on campaign performance metrics to inform strategy adjustments.
    • Conduct market research to identify trends and opportunities.
    • Collaborate with content creators to develop engaging materials that resonate with target audiences.
    • Manage the company's social media presence and engage with followers.
    • Stay up-to-date with digital marketing trends and best practices to drive continuous improvement.

    Requirements

    • Bachelor's degree in Marketing, Communications, Business, or a related field.
    • Proven experience in digital marketing with a strong understanding of SEO, SEM, and social media platforms.
    • Excellent written and verbal communication skills.
    • Proficiency in digital marketing tools such as Google Analytics, Google Ads, and social media management platforms.
    • Strong analytical skills with the ability to interpret data and provide insights.
    • Creative mindset with the ability to develop engaging content.
    • Ability to work independently and collaboratively within a team.

    What We Offer

    • A competitive salary of ₹8,50,000 per annum.
    • Paid Time Off.
    • Training & Development opportunities.
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