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- Increase organic search visibility and website traffic, and improve domain authority.
- Optimize on-page, off-page, and Technical SEO of websites.
- Perform in-depth keyword research to identify high-value keywords.
- Regularly optimize website content, blogs, and landing pages.
- Collaborate with the creative and marketing team to develop strategies that drive SEO and enhance user experience.
- Develop and manage a link-building strategy to improve domain authority and rankings.
- Engage in outreach to partners, influencers, and industry websites to build quality backlinks.
- Optimize and manage Google My Business (GMB).
- Improve and monitor local search rankings.
- Conduct technical SEO audits and monitor site health.
- Provide technical recommendations to improve site architecture, rendering techniques, structured data integration, and resolve crawl and indexing issues.
- Act as the technical SEO liaison, coordinating with the Product, Development, and Content teams to implement SEO-driven changes.
- Craft and implement scalable strategies for internal linking and effectively allocate crawl budget to enhance search engine visibility.
- Oversee URL redirects, page migrations, and other critical changes, ensuring SEO best practices are maintained throughout.
- Analyze data and report insights using tools such as Google Analytics, Google Search Console, Screaming Frog, and custom APIs.
- Demonstrated experience in SEO, YouTube SEO, App Store Optimization, Content Strategy, and social media management.
- Ability to provide guidance and mentorship to team members across all marketing domains.
- Build strong interdepartmental relationships and align team efforts to achieve company objectives.
- Inspire and motivate team members to deliver their best work.
- Prior experience in EdTech/SaaS or enthusiasm for working in a dynamic, mission-driven industry is preferred.
- Thrive in a results-oriented, fast-paced work culture.
- Plan and execute marketing strategies with a long-term vision.
- Bring innovative ideas and strategies to ensure a competitive edge and sustained growth.
- Address team challenges effectively, ensuring a productive and positive work atmosphere.
SEO Manager - Delhi, India - DGTL360

2 weeks ago

Description
About the Company
DGTL360 is a next-generation multifaceted agency that focuses on delivering measurable digital transformation to businesses, driving exponential growth. We provide customized solutions for designing collaterals, developing web-apps, marketing campaigns, and overall brand positioning.
Job Responsibilities
As a SEO Manager at DGTL360, you will oversee the entire SEO process, develop reports, maintain and optimize data and analytics, and work closely with the Development Team, internal stakeholders, and business owners.
Main Objectives:
Key Responsibilities
Keyword Research & On-Page Optimization
Link Building & Off-Page SEO
Technical SEO
What's Expected of You
Proven Digital Marketing Expertise
Exceptional Leadership & Collaboration Skills
Adaptability in a Fast-Paced Environment
Strategic, Creative & Future-Oriented Mindset
Experience & Qualifications
5+ years of experience managing diverse teams, ideally in a fast-paced environment. Professionals with intermediate skills and great capabilities are welcomed.
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