Digital Marketing Specialist - Gurugram, India - Moksha Media Group

Description

This candidate will be working at Moksha Office (Gurgaon).

Exp - 1-3 years

Salary- up to 5 lacs per annum

Designation- Digital Marketing Associate (Performance marketing)

Website-

Job brief

If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.

Job Description:

· Drive implementation of the digital marketing strategy to drive customer acquisition, conversion and revenue growth.

· Strategise, plan & implement performance marketing campaigns across paid media channels like Google, Bing, FB & IG, LinkedIn, Twitter, D2C, Marketplaces, Programmatic, Native etc.

· Work along with media Affiliates & Third party (Email/SMS/Programmatic/Mobile) vendors.

· Dive deep into data with reports and dashboards to provide visibility into marketing campaign results, measure campaign effectiveness and drive strategic decision-making for optimized campaign strategies.

· Clear, consistent and frequent communication with stakeholder teams to outline strategy, tactics, goals and performance for campaigns.

· Drive operational excellence to ensure SLA adherence and client satisfaction.

· Weekly, and monthly reporting and QBRs to be done as per client requirement.

Other Skills:

· Hands-on 2+ years of working experience in digital marketing for the above-mentioned channels and platforms.

· Detailed understanding of digital media platforms, analytics tools and targeting methodologies.

· Experience in project management tools like Asana, and Jira and Media tools like Semrush, GA360, DV360 etc.

· Experience in running programmatic campaigns using DBM and other platforms.

· A highly motivated individual who drives projects through to completion/delivery.

· Good communication & presentation skills.

· Understanding SEO is an added advantage.