Lead Performance Marketing - Mumbai, India - Isprava Vesta Pvt Ltd

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    JobSummary:The PerformanceMarketing Manager is primarily responsible for the management ofdigital accounts. He should have keen interest in keeping thebusiness abreast of emerging technologies and developments in thedigital industry and sharing that knowledge and information withthe rest of the performance marketingdepartment.
    The Performance Marketing Managerdrives the marketing department s commercial performance throughsystematic campaign specific results and overall measurement. ThePerformance Marketing Manager works closely with all marketingteams in target setting as well as post campaignevaluations Build and lead the performancemarketing team Drive building a process anddata drivenorganization

    Qualificationsand Experience Experience: 7years preferably worked with a performance marketingagency High energy bubbling with ideasenjoys being handson Aptitude to bring abouta revolution in the travel / hospitalityindustry Deep knowledge of the Digitalecosystem including handson experience with Paid Social DisplayVideo UAC PPC / Paid Search Programmatic buying Google Analyticsand dashboarding Experience in running useracquisition campaigns on Facebook Google Search DisplayAffiliates Should have obsessive focus onclearly measurable RO Ability to beautonomously productive in an unstructured environment with littleoversight from senior management
    performancemarketing,digital,google,acquisitioncampaigns,campaigns