Intandemly

Intandemly - Search Engine Optimization Role (4-9 yrs) Hyderabad (Online/Digital marketing) (BB-512BC)

Found in: Talent IN

Description:

SEO Role

Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
- Track, report, and analyze website analytics and PPC initiatives and campaigns
- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling Optimize copy and landing pages for search engine marketing
- Perform ongoing keyword discovery, expansion, and optimization
- Research and implement search engine optimization recommendations
- Research and analyze competitor advertising links
- Develop and implement link building strategy
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code

Work with editorial and marketing teams to drive SEO in content creation and content Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Requirements :
- Proven 4+ years in SEO experience with WordPress is a must
- Excellent communication skills
- Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
- Solid understanding of performance marketing, conversion, and online customer acquisition
- In-depth experience with website analytics tools (e.g., Google Analytics, SEMrush, NetInsight, Omniture, Specific experience and success with SEMrush
- Ability to track and manage 200+ SEO keywords
- Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
- Experience with A/B and multivariate experiments
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Knowledge of ranking factors and search engine algorithms
- Up-to-date with the latest trends and best practices in SEO and SEM
- Ability to work within the marketing department and provide other assistance with writing and content for web postings and blogs

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calendar_today4 days ago

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location_on Hyderabad, India

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