Performance Marketing Executive - Pune, India - Levi & Korsinsky, LLP

Description

About Us:

Levi & Korsinsky is committed to advocating for shareholders and consumers, seeking justice from major corporations and their executives. With decades of experience, our attorneys have established groundbreaking legal precedents in high-stakes securities and class action lawsuits nationwide.

Our rapidly expanding marketing division is part of an established international law firm with over 22 years of history. We are rapidly expanding in-house in technology, AI, CRM development, consumer experience teams, and performance marketing.

Key Responsibilities:

• Planning and undertaking relevant research for creating campaigns for the cases.
• Creating and monitoring campaigns against relevant KPIs like CPA, CVR, LTV etc.
• Improve brand awareness and acquisition through paid campaigning.
• Responsible for executing all display, Video, Search, Remarketing, and engagement campaigns as per the digital channel and case relevance.
• Optimising campaigns for lead quality as and when required and ensuring the effectiveness of the marketing spent.
• Planning and conducting relevant testing on campaign variables to develop business/product intelligence.
• Keep pace with search engine and PPC industry trends and developments and utilize them to improve the effectiveness of marketing initiatives.

Qualifications :

• 2 to 4 years of experience.
• TikTok, Meta, Google, Snapchat, Twitter, and Programmatic - not necessary but if yes - that will be an added advantage
• Basic knowledge of JavaScript, HTML / CSS, WordPress and any of the CRM tools are necessary.
• Must have advanced Excel skills
• Good to have exposure to any of the analytics dashboards like PowerBI, Tableau, Looker Studio, Adobe Analytics etc.

Key Attributes we are looking for:

• Adaptability: Ability to quickly learn and adapt to new platforms and technologies as they emerge in the digital marketing space.
• Curiosity: A natural inclination to explore and understand new trends, features, and algorithms of various social media platforms.
• Analytical Thinking: Capacity to analyze data from different platforms to derive insights and optimize campaigns effectively.
• Creativity: Ability to think creatively and develop innovative strategies to engage audiences on different platforms.
• Collaboration: Willingness to collaborate with team members and stakeholders to align strategies across different platforms.
• Problem-Solving Skills: Ability to identify and address issues or challenges that may arise while managing campaigns on various platforms.
• Results-driven: Focus on achieving and exceeding key performance indicators (KPIs) for campaigns across different platforms.
• Time Management: Efficiently manage time and prioritize tasks to meet deadlines across multiple platforms.

Why you should Join Us:

• Competitive Compensation: We offer competitive salaries and benefits packages to attract and retain top talent.
• Work-Life Balance: We understand the importance of work-life balance and offer flexible work arrangements to help employees manage their personal and professional lives.
• Collaborative Environment: Levi & Korsinsky fosters a collaborative and inclusive work environment where employees are encouraged to share ideas and work together to achieve common goals.
• Opportunities for Impact: Working at Levi & Korsinsky means being part of a team that is dedicated to making a difference. Our work has a direct impact on the lives of shareholders and consumers.