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- Generate maximum MQLs/SALs in order to meet targeted number of opportunities
- Track opportunities generated for your respective accounts until they are progressed to a closed status
- Plan and manage campaign calendar for assigned vertical/s
- Design focused campaigns; coordinate to ensure relevant marketing materials are ready prior to launch
- Effectively manage messagemix across WNS offerings and related campaigns
- Ensure maximum account & contact penetration across campaigns
- Build accurate and consistent talking points for each campaign based on the messaging including: Killer Questions, Win-Result statements
- Make maximum calls daily to Director/VP+ levels
- Speedily go through gate keepers via relationship building skills, get a buy in from multiple decision makers for setting up the meeting within an account
- Understand org structures and establish connects with CXO/VP/Director contacts
- Expand prospect database across functions via extensive research
- Identify and establish connects with the following in every account pursued:
- Economic Buying Influencers
- User Buying Influencers
- Technical Buying Influencers
- Assist Sales and BU leaders to identify/build target accounts
- Conduct research (via Google, Hoovers, LinkedIn and other sources) to help identify the target accounts and to map the outsourcing landscape in every target account along with competitive intelligence
- Assist in development of account plans of target accounts (Map the organization with names/ titles of key decision makers for each line of business around business units, CEO organization direct reports, Board, shared services units, advisors)
WNS - Assistant Manager - Marketing/Inside Sales (3-5 yrs) - Mumbai, India - iimjobs
