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    • Social media marketing manager - Coimbatore - Pepagora

    Pepagora
    Pepagora Coimbatore

    3 weeks ago

    Default job background
    Description

    Job Title:
    Social Media Marketing Manager

    Location:
    Coimbatore (On-Site)


    Job Type:
    Full Time

    Experience: 5+ Years


    Job Summary:
    As a Social Media Marketing Manager, you will lead the creation and implementation of
    innovative social media campaigns that enhance brand presence and drive engagement. You
    will manage the company's social media accounts, oversee content creation, and analyze
    campaign performance to maximize ROI and audience interaction.

    Key Responsibilities:

    • Develop and execute comprehensive social media strategies across platforms like Facebook, Instagram, Linked In, and Twitter.
    • Create and oversee engaging content, including graphics, videos, and blogs, that align with brand guidelines.
    • Monitor and analyze social media metrics, providing insights to optimize campaigns.
    • Manage paid social media campaigns, ensuring effective budget allocation and performance tracking.
    • Stay updated on social media trends, tools, and platform updates to ensure strategies remain relevant.
    • Collaborate with marketing, design, and content teams for cohesive campaigns.
    • Build and nurture online communities by responding to comments and messages promptly.

    Qualifications:

    • Bachelor's degree in Marketing, Communications, or a related field.
    • 5+ years of handson experience in Social Media Marketing
    • Strong Knowledge of Social Media Tools, Analytics, and advertising Platforms (Facebook Ads, Instagram Ads, Hoot Suite etc.,)
    • Excellent Creative, Analytical and communication skills
    • Proven track record of managing successful social media campaigns
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