Retail Sales Executive - Kolkata - confidential

    confidential
    confidential Kolkata

    3 days ago

    Full time
    Description

    Requisite Experience:

    • Essential: 2 years work experience in retail sales
    • Preferred: Experience in premium product sales

    Special Skills Required:

    • Analytical skills
    • Interpersonal skills
    • Result orientation
    • Process orientation

    Key Result Areas (KRAs):

    • Digital Locks secondary and primary sales achievement
    • Business from Premium Experience Stores (PES)
    • Market coverage
    • Business from system integrators for home automation
    • Appointment of Direct Dealers for Digital Locks

    Job Description / Responsibilities:

    • Achieve week-wise secondary sales volume and value for Digital Locks
    • Promote schemes for Digital Locks
    • Plan store-wise and launch NPI/NPD of Digital Locks
    • Network with contractors associated with retailers for Digital Locks
    • Generate business from Premium Experience Stores:
    • Create sales plan for PES based on customer profile and competitive scenario
    • Placement of Digital Locks at PES
    • Enhance branding and visibility at PES stores
    • Train RSMs of PES on Digital Locks
    • Market Coverage:
    • Cover A and B class stores and convert A- and B- stores
    • Create PJP and route plans for self and DSIs; monitor as per sales force effectiveness norms
    • Ensure route feasibility and contiguity
    • Business from system integrators for home automation:
    • On-board system integrators as direct company business partners
    • Promote Digital Locks and explain features and benefits to gain business
    • Appointment of Direct Dealers for Digital Locks:
    • Appoint marquee stores in focus cities as Direct Dealers
    • Convert A- stores into company Direct Dealers through digital locks policy

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