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- SEO Management: Conduct thorough keyword research, optimize on-page elements (such as meta tags, headings, and URLs), and execute off-page strategies to enhance rankings and visibility.
- Technical SEO: Monitor website performance, ensuring optimal speed, responsiveness, and user experience.
- Analytics & Reporting: Analyze website traffic and user behavior, generating reports to track progress and guide strategy adjustments.
- Digital Marketing Strategy: Collaborate on the development of digital marketing strategies, integrating SEO, content marketing, and PPC campaigns to achieve business objectives.
- Campaign Execution & Optimization: Implement and oversee marketing campaigns across various channels, emphasizing audience targeting, performance tracking, and conversion optimization.
- Content Creation & Optimization: Generate and optimize high-quality content for digital platforms, incorporating SEO best practices to improve organic search performance.
- Continuous Learning: Remain abreast of the latest industry trends, tools, and best practices in SEO and digital marketing.
- Bachelor's degree in Marketing, Communications, or a related field.
- Demonstrated experience in SEO, digital marketing, and content creation.
- Proficiency in Google Analytics, keyword research tools, and SEO best practices.
- Exceptional writing, editing, and communication abilities.
- Capacity to analyze data, recognize trends, and make data-driven decisions.
- Creative thinker capable of working independently and collaboratively.
SEO Specialist - Vadodara, India - Zithas Technologies
Description
Job Overview:
We are seeking a talented SEO & Digital Marketing Specialist to join our team. This role necessitates a combination of technical SEO expertise, digital marketing acumen, and content creation skills to amplify our clients' online visibility and engagement.
Key Responsibilities:
Requirements: