Executive - Public Relations - Gurugram
1 day ago
Job description
Job OverviewWe are looking for a skilled and motivated Executive - Public Relations to join our dynamic team.
In this role, you will play a key part in enhancing our media presence, developing content, and fostering strong relationships with clients and media representatives.
If you are passionate about public relations and have a proactive approach to communication, we would love to hear from youKey Responsibilities
Media Monitoring:
Maintain and regularly update a comprehensive media contact database to ensure effective media outreach and monitoring.
Track industry news and coverage, providing insights that support PR strategies.
Media Outreach:
Build and nurture relationships with media professionals, ensuring consistent communication and engagement.
Proactively reach out to media outlets to pitch stories and secure coverage for clients.
Strategic Planning:
Collaborate in monthly and quarterly planning sessions to align PR strategies with client objectives.
Assist in identifying key themes and messaging to maximize media impact.
Content Drafting:
Create compelling content, including media pitches and press releases, that align with brand messaging and media needs.
Ensure all content is clear, concise, and tailored for target audiences.
Reporting:
Draft and present monthly and weekly reports summarizing PR activities, media coverage, and campaign performance.
Utilize analytics to evaluate the effectiveness of PR initiatives and suggest improvements.
Client Relationship Management:
Build and maintain strong relationships with clients, understanding their needs and ensuring their expectations are met.
Act as a point of contact for clients regarding PR efforts, providing updates and gathering feedback.
Qualifications
Bachelor's degree in Public Relations, Communications, Marketing, or a related field.
1-2 years of experience in public relations or communications, preferably in an agency or corporate setting.
Strong writing and editing skills, with the ability to create engaging and effective content.
Excellent communication and interpersonal skills, with a proven ability to build and maintain relationships.
Strong organizational skills and attention to detail, with the ability to manage multiple tasks effectively.
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