Strategic Account Specialist - Delhi - Social Beat

    Social Beat
    Social Beat Delhi

    1 week ago

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    Description

    Strategic Account Specialist

    You will play a crucial role in managing and nurturing client relationships, overseeing project execution, and driving strategic initiatives.

    Key Responsibilities:

    Client Servicing/Relationships:

    • Manage external stakeholder relationships and build strong, lasting connections with clients.
    • Act as the primary point of contact for clients, addressing their needs and managing expectations.
    • Align services with clients' business objectives and regularly communicate updates and feedback.
    • Ensure client satisfaction (CSat), revenue growth, and client retention.

    Project/Account Management:

    • Oversee the execution of projects from initiation to completion.
    • Develop project timelines, allocate resources effectively, and monitor progress to ensure timely delivery.
    • Review presentations, reports, and creative assets for accuracy and quality.
    • Provide feedback and guidance to team members to improve deliverables.
    • Implement standards and processes to maintain consistent quality.
    • Track revenue and goals, ensuring alignment with client and company objectives.
    • Identify upsell and cross-sell opportunities to maximize client value and deepen share of wallet.
    • Explore ways to leverage technology to enhance client experiences and streamline operations.

    Strategy and Ideation/Brainstorming:

    • Develop strategic plans to meet clients' objectives.
    • Analyze market trends and competitor activities to inform strategic decisions.
    • Collaborate with the strategy team to develop tailored strategies and evaluate their effectiveness.
    • Generate creative ideas and solutions to address client needs.
    • Ensure ideations align with client objectives and brand identity.

    Overall Knowledge of Digital & Social Beat Offerings:

    • Possess a strong understanding of the company's products and services.
    • Acquire expertise in various tools and platforms such as Meta, Google Analytics, Content, SEO, Marketplace, Influencer Marketing, and Marketing Automation.

    Industry Trends, Market Analysis:

    • Conduct research to identify industry trends and market opportunities.
    • Analyze data and market reports to assess competitive landscapes.
    • Provide insights and recommendations based on market analysis.
    • Adapt strategies to capitalize on emerging trends and opportunities.

    Requirements:

    • Bachelor's degree in Business, Marketing, or a related field.
    • 1-3+ years of experience in account management, client servicing, or a related role.
    • Proficiency in digital platforms and mediums (Google, Meta, YouTube, Affiliates and other platforms) and how they impact growth of brands.
    • Proven experience in managing and growing client relationships.
    • Strong project management skills with the ability to manage multiple projects simultaneously.
    • Excellent communication and interpersonal skills.
    • Strategic thinker with the ability to analyze market trends and make data-driven decisions.
    • Experience in leading and mentoring a team.
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