Social Media Marketing Specialist - Mumbai, India - FullStop Entertainment

Description

The Social Media Executive will be responsible for managing and developing the social media presence of the company on various platforms including Instagram, Facebook, YouTube, and . They will also be responsible for coordinating collaborations and creating marketing plans to increase the company's social media following, engagement, and overall brand awareness.

Key Responsibilities:

• Create and implement social media marketing strategies that align with the company's goals and objectives.
• Manage and grow the company's social media presence on Instagram, Facebook, YouTube, and by creating and publishing engaging content, monitoring metrics, and staying up-to-date with the latest trends and features.
• Collaborate with influencers and other brands to increase exposure and drive traffic to the company's social media channels.
• Develop and execute social media campaigns and promotions to increase engagement and drive conversions.
• Monitor and respond to social media inquiries, comments, and messages in a timely manner.
• Analyze and report on social media metrics to track progress and identify opportunities for improvement.
• Stay up-to-date with the latest social media trends, algorithms, and best practices.
• Work collaboratively with cross-functional teams including creative, marketing, and sales to ensure social media strategies align with overall business objectives.

Requirements:

• Bachelor's degree in marketing, communications, or a related field.
• Minimum of 2 years of experience in social media marketing and management.
• Proven track record of growing social media following and engagement.
• Strong knowledge of social media platforms, their features, and best practices.
• Excellent written and verbal communication skills.
• Strong analytical and problem-solving skills.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.
• Experience in creating and executing successful social media campaigns.
• Experience in collaborating with influencers and brands.
• Strong attention to detail and ability to think creatively.