Social Growth Strategist
4 weeks ago
Job summary
We're looking for a Social Growth Strategist who understands that growth doesn't come from posting more — it comes from clear messaging, smart distribution, and relentless testing.This role owns social channel growth end-to-end: audience expansion, content performance creative iteration platform momentum..
- Develop and execute a social growth strategy across key platforms Meta Instagram TikTok YouTube LinkedIn as applicable
- Identify what content wins why it wins how to scale it Translate brand messaging into high-performing social narratives Drive audience growth engagement conversion testing iteration Collaborate with designers editors creators refine creative direction Build repeatable content distribution systems not one-off posts Monitor trends platform shifts emerging formats competitors Use performance insights guide creative decisions vanity metrics Maintain clean feedback loop between social performance broader marketing efforts What Success Looks Like First 90 Days Clear understanding brand voice audience current performance gaps Documented social growth framework core platform Consistent testing cadence hooks formats messaging angles Noticeable lift reach engagement quality follower velocity Clear visibility working killed fast Who You Are Think strategically tactically Understand why content spreads post comfortable using data inform creative direction Move fast test aggressively learn faster Explain growth decisions clearly non-marketers Don need hand-holding collaboration Required Experience Years driving growth across social platforms Proven experience scaling at least one platform meaningfully Strong understanding algorithms content distribution Experience working with teams UGC Comfortable analyzing data translating insights action Contract duration months hours week Languages English Mandatory skills Social Media Marketing
Job description
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