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    Creative Director- Vertical Wellness - Mumbai, India - Fashion TV India

    Fashion TV India
    Fashion TV India Mumbai, India

    1 week ago

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    Description
    Greetings from FASHION TV /FTVFashion TVis urgently hiring for Creative Director (MUMBAI based candidatesonly)
    Worlds Largest Fashion Brand backed with most viewed proven and stablehighend Luxury Fashion and Lifestyle MediaHouse.

    Location:Santacruz (W)Mumbai
    WorkFromOffice
    ImmediateJoiners requiredpreferably
    Interestedcandidates can share their profiles onor share on
    • SomeFashion TV Key Facts:
    • 12 24 hrsdedicated Fashion & Lifestylechannels.
    • 23 years ofexistence.
    • UHDchannel.
    • Available on leading OTT platforms allover the world.
    • 100 plus of new content everyweek.
    • 2 BillionViewers.
    • 250 CableSatellites.
    • 193Countries.
    • 500 MillionHouseholds.
    • 10 Million Public TV Sets in PublicPlaces.
    • 5M website hits permonth.
    • Fashion TV App gets 500K Subscribers& 35K installation per Month.
    • FashionTV You Tube Channel has 65M Views & was viewed for 90Mminutes.
    • 4.5M plus likes on Facebook &12M views per week.
    • 300K Followers on Instagram& 125k Organic Reach PerMonth.

    Responsibilities
    1. StrategicVision: Develop a clear vision and strategy forwellness initiatives aligned with the companys goals and values.This could include defining target audiences brand positioning andlongterm objectives.
    2. CreativeConceptualization: Generate innovative and impactfulideas for wellness campaigns products and services. This mightinvolve brainstorming sessions research trend analysis and drawinginspiration from diversesources.
    3. BrandDevelopment: Ensure that all wellnessrelated materialsfrom marketing collateral to product packaging reflect the brandsidentity and values. Maintain consistency in messaging and visualelements across different platforms andtouchpoints.
    4. Collaboration andLeadership: Work closely with crossfunctional teamsincluding designers marketers content creators and wellness expertsto bring projects to life. Provide guidance feedback and support toteam members to ensure the successful execution ofideas.
    5. User Experience (UX)Design: Consider the users journey and experience whendesigning wellness products or services. Focus on creatingintuitive engaging and accessible experiences that cater to theneeds and preferences of the targetaudience.
    6. ContentCreation: Oversee the development of written visualand multimedia content for wellness campaigns and platforms. Thiscould include website copy social media posts videos infographicsand more.
    7. Innovation andTrends: Stay informed about the latest trendstechnologies and best practices in the wellness industry.Continuously seek opportunities for innovation and differentiationto stay ahead of thecompetition.
    8. Evaluation andOptimization: Monitor the performance of wellnessinitiatives through analytics and feedback mechanisms. Usedatadriven insights to identify areas for improvement and optimizefuture campaigns andstrategies.
    9. EthicalConsiderations: Ensure that all wellnessrelatedmessaging and practices adhere to ethical standards and promote thewellbeing of individuals and communities. Avoid promotingunrealistic expectations or harmfulpractices.
    10. Passion forWellness: Above all have a genuine passion forpromoting health and wellbeing. Your enthusiasm and commitment tomaking a positive impact in peoples lives will drive the success ofyourinitiatives.

    Workingdays and timings Mon to Fri (9.30am to6.30pm)
    Preferredcandidates from Creative Agencyonly
    Musthave handle team underhim/her.

    wellness,creativeagency,mumbai

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