Content Writer - New Delhi, India - Adaan Digital Solutions

    Adaan Digital Solutions
    Adaan Digital Solutions New Delhi, India

    2 weeks ago

    Default job background
    Marketing / Advertising / Public Relations
    Description

    Job Overview:

    We are seeking a creative and talented Website French Content Writer to join our Content team. As a Content Writer, you will play a vital role in our content creation efforts, producing engaging and high-quality website copy in French for SMBs.

    Overall Objective:

    Write high-quality, engaging website copy in French that increases leads and conversions for SMB lead generation websites, adhering to French language standards and cultural nuances.

    KRAs:

    1. Content Engagement and Readability:
    • KPI: Flesch-Kincaid Reading Ease Score: Maintain above 80 score for all content (targeting easier readability for French audiences).
    1. Accuracy and Cultural Nuances:
    • KPI: Zero spelling and grammar errors in all content (as evaluated by a professional editor or reputable grammar checking tool).
    • KPI: Content adheres to French spelling, punctuation, and grammar conventions.
    • KPI: Content avoids cultural references or slang not understood by the French target audience.
    1. Website Brief Adherence:
    • KPI: All content adheres to the agreed-upon website brief (word length, tone, target audience, key messages, etc.).
    1. SEO Optimization:
    • KPI: Keyword density within the recommended range for targeted keywords.
    • KPI: Meta descriptions optimized for click-through rates and include relevant keywords.
    • KPI: Compelling calls to action (CTAs) that encourage conversions.

    Qualifications:

    • Bachelor's degree in French language, literature, or a related field.
    • Must have studied in English / French medium in school.
    • Class 12 English / French score to be a minimum of 90/100.

    Software Knowledge:

    • Proficient in word processors (Microsoft Word, Google Docs).
    • Grammar and spell-check tools i.e Grammarly
    • Knowledge of Plagiarism checkers i.e. Copyscape, Turnitin
    • Ability to write effective GenAI prompts
    • Ability to judiciously use AI tools for self review and continuous improvement of work quality

    Essential Requirements:

    • Experience in writing & reviewing website content.
    • Written content for global markets.
    • Strong command of grammar & punctuation.
    • Excellent research abilities.
    • Should have a portfolio showcasing diverse and well-crafted written content.
    • Familiarity with SEO principles and best practices.
    • Certification in Digital Marketing - Effective SEO Techniques.

    Preferred Skills / Requirements:

    • Experience in creating content for digital marketing and social media.
    • Detail-oriented with a keen understanding of brand consistency.
    • Ability to adapt writing style to different audiences and platforms.
    • Ability to collaborate effectively in a team environment.
    • Content writing/ creative writing certificate will be preferred.
    • French Language Proficiency Certification (DALF/DELF).

    Experience:

    • 2-7 years of work experience in the similar role.

    Salary: Commensurate with skill and experience

    Adaan Digital Solutions Pvt. Ltd )

    Adaan Digital Solutions is a full-service digital agency specializing in visual communication design, content creation, content curation, and digital marketing. We offer consultation for digital transformation and fulfilling digital marketing services and solutions for businesses of all sizes and scales. As a digital fulfillment partner for leading publishers and digital agencies across Australia, India, Europe, Canada, the USA, and the Caribbean, we have built over 1 million websites for SMBs in the last 18 years of our operations. Our USP is creating Total Internet Marketing Environments (TIME) utilizing Technology, Innovation, Measurement & Experience across the web and mobile. We are proud to carry forward the legacy of the 100-year-old publishing group, Tej Bandhu Group.