Digital Marketing - Bengaluru, India - Astute Human Capital Consultancy LLC

    Astute Human Capital Consultancy LLC
    Astute Human Capital Consultancy LLC Bengaluru, India

    1 week ago

    Default job background
    Description

    The ideal candidate will be responsible for growing revenue through digital media through designing and executing marketing campaigns. After campaigns have been launched, you will extract and analyze data across multiple channels.

    Responsibilities.

    • Develop and implement digital marketing strategies to drive traffic, engagement, and conversions across various online platforms.
    • Utilize Python programming skills to automate repetitive tasks, streamline workflows, and enhance marketing operations efficiency.
    • Collaborate with cross-functional teams to create and execute integrated marketing campaigns across multiple channels, including social media, email, SEO, and PPC.
    • Conduct in-depth data analysis using Python libraries (such as Pandas, NumPy, and Matplotlib) to extract insights, identify trends, and optimize marketing performance.
    • Perform keyword research, competitive analysis, and audience segmentation to inform content creation and targeting strategies.
    • Monitor and report on key performance metrics, campaign effectiveness, and ROI to stakeholders, providing actionable recommendations for improvement.
    • Stay up-to-date with the latest digital marketing trends, tools, and technologies, and proactively identify opportunities for innovation and optimization.

    Qualifications

    • Bachelor's degree or equivalent
    • Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
    • Experience with SEO and SEM Strong written, verbal and collaboration skills