Area Business Manager - Ahmedabad, India - CPL Vetnova

    CPL Vetnova
    CPL Vetnova Ahmedabad, India

    1 month ago

    Default job background
    Full time
    Description
    • Achievement of overall Monthly Sales Targets leadings to achievement of Annual Sales Targets.
    • Achievement of Brand- wise Sales Targets esp. for Thrust Brands.
    • Ensuring achievement of targets by each FO territory and maximising productivity.
    • Effective forecasting to ensure smooth availability distribution of products.
    • Development of brand specific more customers develop their business contributions.
    • Monitoring the efforts of field officers with specific focus on ensuring Dr Call Average of 12 and minimum 95% MCR coverage.
    • Supporting the implementation of strategic alliance programs for maximising ROI from KOLs through ensuring periodical visits as mandated by HO.
    • Periodically track the contribution from KOLs and ensure interventions under supervision senior manager.
    • Identification and development of core customers for each product and maximising their returns.
    • Developing mechanisms to track the performance progress of these products and addressing gaps if any.
    • Developing the in- clinic effectiveness through channelizing the efforts of Field Officers in terms of Right Customers, Right Product and ensuring Right Frequency of visits.
    • Improving in clinic competence of FOs by developing their products knowledge, application of selling skills through joint call coaching.
    • Development of teamwork and culture amongst the FOs.
    • Planning Organizing the efforts of self/ team.
    • Efforts to retain the team and filling up of vacancies if any.
    • Ensuring effective implementation of marketing programs (CMEs/ Symposiums/ Campus etc.) thereby develop key brands in each territory through a team of FOs.
    • Tracking the efforts of team members in terms of call average and coverage through FRAMES and ensuring compliance.
    • Implementation of local strategies under guidance of senior managers.
    • Timely FRAMS reporting of Self ensuring the Discipline of FOs in timely reporting of FRAMS as per timeliness.
    • Maintaining the secondary sales primary sales records of each territory and ensuring the same in case of FOs.
    • Ensuring effective DWP and implementation of the same.
    • Ensuring discipline through control tools like STP, TP and other monitoring tools.