Performance Marketing Manager - Mumbai - Caresmith India

    Caresmith India
    Caresmith India Mumbai

    6 days ago

    ₹1,200,000 - ₹2,000,000 (INR) per year Accounting / Finance
    Description

    Experience: 5–7 Years

    Location: Fort, South Mumbai

    Reports to: Founder

    Expected CTC: 12-20LPA

    Role Overview

    As the Performance Marketing Manager - D2C, you will be responsible for developing and executing the brand's D2C and performance marketing efforts. This is a high-impact role requiring a blend of strategic thinking, data-driven decision-making, and hands-on execution.

    You will collaborate with internal teams (design, content, product, sales) and external partners (agencies, influencers) to ensure Caresmith's marketing efforts are consistent, impactful, and measurable.

    Key Responsibilities

    Performance Marketing & Growth

    • Lead performance marketing strategy across paid media channels — Meta, Google, Influencer campaigns, and affiliates.
    • Set clear KPIs (CAC, ROAS, CTR, conversion rates) and monitor campaign performance.
    • Work to optimize budgets and maximize ROI.
    • Run A/B tests, landing page optimizations, and audience segmentation to improve campaign effectiveness.
    • Build a data-driven culture by sharing insights with leadership on campaign learnings and performance trends.
    • Build the companies retention flywheel with CRM & retention campaigns
    • Optimize campaigns to ensure RTO is managed at the target ROAS
    • Identify opportunities for UGC, influencer collaborations, and brand partnerships to drive engagement.

    Website ownership

    • Strong CRO skills, to optimize at each step of the customer journey
    • Strong familiarity with various Shopify tools and ways of running a fast and shopper friendly website
    • Deep knowlede of the entire marketing tech stack
    • Driving SEO initiatives and building up organic SEO

    Cross-Functional Collaboration

    • Partner with the Product team to align marketing with product roadmaps and feature launches.
    • Work with Content teams to develop campaigns that boost sell-through and D2C performance.
    • Liaise with external agencies for creative, PR, and influencer outreach.
    • Working with the ops team to monitor and optimise RTO and drop-offs post order

    Analytics, Reporting & Budgeting

    • Own the marketing budget, ensuring optimal allocation across channels.
    • Prepare monthly and quarterly marketing performance reports for leadership.
    • Leverage tools like Google Analytics, Meta Suite, CRM dashboards, and BI tools for actionable insights.

    Team Leadership & Mentorship

    • Manage and mentor junior marketers, content team members, and interns.
    • Build a culture of innovation, accountability, and learning within the marketing function.
    • Conduct regular reviews, knowledge-sharing sessions, and workshops to upskill the team.

    Qualifications & Skills Required

    • 3–7 years of experience in growth marketing, preferably in D2C or consumer brands.
    • Strong understanding of performance marketing platforms (Meta Ads, Google Ads).
    • Exceptional skills in strategic thinking, creative ideation, data analysis.
    • Solid grasp of analytics tools (GA4, Meta Suite, CRM dashboards) and data-driven decision-making.
    • Proven ability to manage agencies, vendors, and cross-functional teams.
    • Excellent communication and presentation skills.
    • Highly organized, detail-oriented, and comfortable in a fast-paced, growth-oriented environment.

    Success Metrics for This Role

    • Brand Growth:Increased brand awareness, engagement, and sentiment.
    • Performance KPIs: Improved ROAS, lower CAC, higher conversion rates.
    • Campaign Impact: Successful launch of campaigns with measurable results.
    • Team Development: Well-functioning, motivated marketing team with clear deliverables.
  • Work in company

    Marketing Manager/Asst. Manager Marketing

    Only for registered members

    Responsible for completing marketing plan for property. Manages all e-commerce opportunities. Develops a good working relationship with tourism bureaus and community leaders. · CANDIDATE PROFILE · Education and Experience · High school diploma or GED; 2 years experience in the sa ...

    Mumbai, Navi Mumbai

    1 week ago

  • Work in company

    Asst. Marketing Manager or Marketing Manager

    Only for registered members

    · Job Description: · Role: Marketing Manager · Job Location: Marine Drive · Head Office: Marine Drive, South Mumbai · Operational Office: Kanjurmarg, Central Mumbai · Who are we? · Design First delivers personalized luxury interior and furniture design to India's discerning · ho ...

    Mumbai

    1 day ago

  • Work in company

    Marketing Manager

    Only for registered members

    This is a full-time role as Marketing Manager at RISING EVENTS. · Creating, implementing, and monitoring marketing strategies. · ...

    Mumbai, Maharashtra

    1 month ago

  • Work in company

    Marketing Manager

    Only for registered members

    We are seeking an experienced and results-driven Marketing Manager to lead and execute marketing strategies for our Dubai-based real estate company. The ideal candidate will be responsible for brand positioning, lead generation, digital marketing campaigns, and driving sales grow ...

    Mumbai, Maharashtra ₹900,000 - ₹2,200,000 (INR) per year

    5 days ago

  • Work in company

    Marketing Manager

    Only for registered members

    The Marketing Manager is responsible for driving monthly marketing plans and creative strategies to generate leads and ensure consistent branding and communication aligned with developer guidelines. · ...

    Mumbai, Mumbai Suburban

    1 month ago

  • Work in company

    Manager - Marketing

    Only for registered members

    Develop and implement comprehensive marketing strategies to drive awareness and lead generation for real estate projects. · ...

    Mumbai, Maharashtra

    1 month ago

  • Work in company

    Marketing Manager

    Only for registered members

    +This is a full-time, on-site role based in Mumbai for a Marketing Manager. The Marketing Manager will oversee the planning, development and execution of marketing strategies to promote company products and services. · ...

    Mumbai, Maharashtra

    2 weeks ago

  • Work in company

    Marketing Manager

    Ipca Laboratories Limited, Kandivali

    Position : Marketing Manager · Segment : Rheumatology / Ortho · Location : Mumbai (Malad) · Experience : · Essential : 8 to 9 years · Desirable : 9 to 12 years · Minimum 1 year experience as a Marketing Manager · Preferred speciality : Rheumat / Ortho · Role: · Coordinating for a ...

    Mumbai ₹900,000 - ₹2,200,000 (INR) per year

    6 days ago

  • Work in company

    Marketing Manager

    Arnk Interior

    Hiring Alert: Marketing Manager · Position: Marketing Manager · Location: Dahisar East, Mumbai. · Experience Required: Must have 5 to 10 years of experience in Interior Fitouts/Civil/Real Estate · Key Responsibilities: Will be responsible for planning and tracking the budget of t ...

    Mumbai ₹900,000 - ₹2,200,000 (INR) per year

    6 days ago

  • Work in company

    Marketing Manager

    Only for registered members

    Company Description · Jewel Casa is a leading B2B online jewelry e-commerce platform in India, offering an extensive range of premium jewelry designs at competitive wholesale prices. Our platform is designed to simplify the sourcing process for jewelry retailers, helping them fin ...

    Mumbai, Maharashtra ₹900,000 - ₹2,200,000 (INR) per year

    1 week ago

  • Work in company

    Marketing Manager

    Only for registered members

    We are seeking an accomplished and creative Head of Marketing to spearhead brand strategy, · digital presence, content creation, and overall marketing operations.Develop and execute integrated 360 marketing strategies across digital, · print, media, and events. · ...

    Mumbai

    1 month ago

  • Work in company

    Marketing Manager

    Only for registered members

    Job Purpose: · The Vendor Program Manager will develop and implement comprehensive vendor marketing plans. The role is responsible for managing an assigned product category and understanding basic marketing trends, product positioning and market opportunities. · Responsibilitie ...

    Mumbai ₹900,000 - ₹2,200,000 (INR) per year

    4 days ago

  • Work in company

    Marketing Manager

    Only for registered members

    Key Skills · • AI-driven Performance Optimization · • Branding, Brand Visibility and Brand Metrics · • Market Research & Analysis · • Developing & Implementation of Marketing Strategies (Both Online / Offline) · • Lead Generation · • Social Media, Online Marketing, Content Market ...

    Mumbai, Maharashtra, India ₹900,000 - ₹2,200,000 (INR) per year

    1 week ago

  • Work in company

    Marketing Manager

    Only for registered members

    We are seeking a strategic creative and results-driven Marketing Manager to lead our comprehensive branding and communication efforts. · ...

    Mumbai, Maharashtra

    2 months ago

  • Work in company

    Marketing Manager

    Only for registered members

    We are a real estate developer with active residential projects in India looking for hands-on Marketing Manager to independently own and execute project-level marketing. This is a developer-side execution role requiring direct involvement in digital campaign setup, optimisation, ...

    Mumbai

    1 month ago

  • Work in company

    Manager Marketing

    Only for registered members

    This role involves strengthening operations in key regions and creating scalable frameworks for future national expansion. It requires a hands-on marketer with experience in brand development GTM planning and sales enablement. · Develop the marketing and product roadmap for the t ...

    Mumbai

    1 month ago

  • Work in company

    Marketing Manager

    Only for registered members

    · TO GET TIMELY UPDATES ON JOB OPENINGS, FEEL FREE TO JOIN OUR COMMUNITY @ (4L+ MEMBERS FROM 35+ COUNTRIES) · Job Overview: · Looking for a Marketing Manager who can take ownership of the execution of the firm's marketing communications plan, developed in line with business goa ...

    Mumbai, Maharashtra, India ₹900,000 - ₹2,200,000 (INR) per year

    1 week ago

  • Work in company

    Manager Marketing

    Only for registered members

    Roles and Responsibility · Develop and implement comprehensive marketing strategies to achieve business objectives. · Conduct market research and analyze consumer behavior to identify trends and opportunities. · Collaborate with cross-functional teams to launch new products and s ...

    Mumbai ₹900,000 - ₹2,500,000 (INR) per year

    4 days ago

  • Work in company

    Marketing Manager

    Only for registered members

    Lead integrated marketing campaigns incorporating innovative lead-generation initiatives such as events account-based marketing partner marketing direct marketing social media engagement digital advertising webinars collateral development and customers case studies. · ...

    Mumbai

    1 month ago

  • Work in company

    Marketing Manager

    Only for registered members

    The Marketing Manager will be responsible for developing and executing comprehensive marketing strategies aligned with business objectives. This role will drive brand positioning, lead generation, campaign execution, digital marketing performance, and product launch initiatives. ...

    Mumbai ₹900,000 - ₹2,200,000 (INR) per year

    8 hours ago

  • Work in company

    Marketing Manager

    Only for registered members

    Plan and execute integrated marketing campaigns across digital and traditional platforms. · ...

    Mumbai

    2 months ago

Jobs
>
Performance marketing manager
>
Jobs for Performance marketing manager in Mumbai